The acquisition will add more than 300 products to L’Oreal’s lineup.
This milestone is the result of highly successful strategic partnerships with such industry leaders as eBay’s X.commerce, Magento, Shopify, Ifeelgoods, MailChimp, First Data, CardSpring and Constant Contact.
San Francisco, Calif. – June 20, 2012 – Fanplayr (www.fanplayr.com), the leader in gamified digital coupons, today announced that it has signed its 500th Merchant Client in the three months since the company’s launch.
This milestone is the result of highly successful strategic partnerships with such industry leaders as eBay’s X.commerce, Magento, Shopify, Ifeelgoods, MailChimp, First Data, CardSpring and Constant Contact that have integrated Fanplayr into the fabric of their marketing services and offered them to their Internet retail customers who have adopted them at record speed.
Fanplayr is the first company to apply social and mobile game mechanics to the multi-billion-dollar coupon and offers marketing industry, making it easy for brands and Internet retailers to better reach, influence and convert consumers to sales. Fanplayr’s gamified digital coupons can be integrated into such important marketing platforms as email newsletters, web pages and microsites, ecommerce product pages, mobile pages, Facebook pages, and digital ads, making promotions more dynamic, more often acted upon and, ultimately, more successful.
“We are grateful to our partners who have really embraced the power of Fanplayr and got us to this milestone number just three short months after our launch. With this type of teamwork, I can’t wait to see where we are three months from now,” said Simon Yencken, CEO of Fanplayr.
Fanplayr is the coupon and offers platform designed to help marketers reach, influence and monetize the New Social Consumer across web pages, e-commerce pages, email newsletters, digital ads, mobile, Twitter & Facebook Pages. Fanplayr is first company to apply social and mobile game mechanics to the multi-billion-dollar coupon and offers industry. Fanplayr is a privately held company with headquarters in Palo Alto, California. More information is available at www.fanplayr.com.