Retailers shift their ad spending from TV, radio and print ads to digital ads.
PriceGrabber debuts the DealGrabber iPhone app, which aggregates offers.
Local is hot, specifically online offers of deals from local merchants. There are many sources consumers can turn to for local deals, which involves some time and effort—or an overflowing in-box. This is why comparison shopping site PriceGrabber has created DealGrabber, a new iPhone app dedicated to the local deals category found at Deals.PriceGrabber.com.
Consumers can browse thousands of deals in their areas, PriceGrabber says, from a variety of local deal web sites, including Groupon, LivingSocial, Restaurant.com, Eversave, Gilt City and others. Shoppers can search for deals using a map view, a list view or a hybrid of both. In addition, shoppers can view detailed information including category, price, value, location and expiration date. Consumers also can share their favorite deals on Facebook.
“With the tremendous growth in the local daily deals marketplace, PriceGrabber saw the opportunity to save consumers time and money and offer local daily deals all in one mobile app,” says Graham Jones, general manager of PriceGrabber. “PriceGrabber has been perfecting the process of aggregating the best price on millions of products from thousands of merchants for more than 10 years. When we entered the local daily deal space in June 2011, it was a natural progression for us. Developing a mobile app specifically for our local daily deals category brings the convenience of our local daily deals web site into the pocket of the consumer.”
Consumers can activate the GPS system on their phone to automatically set a location; e-mail deal reminders to themselves; filter and sort deals by category, location, price range or keyword; personalize the home screen to make searching quicker and easier; and save favorite searches to quickly check for deals anytime.
DealGrabber is available for free download at Apple Inc.’s App Store.