JD.com and Alibaba create indexes to identify Chinese shoppers’ spending trends, which help retailers gain insight.
Glenn Wilk also directed online business for Boot Barn.
Online marketing firm iMarketing LTD. has appointed Glenn Wilk as vice president of affiliate marketing and e-commerce services. That is a new position and represents an expansion of the company’s affiliate marketing team, iMarketing says.
In 2008 and 2009, Wilk was director of online business for Boot Barn Inc., No. 463 in Internet Retailer’s Top 500 Guide, according to his profile on LinkedIn. Prior to that, he was head of e-commerce for Pacific Sunwear of California Inc., No. 255.
“iMarketing worked on a several performance initiatives with Glenn while he was the e-commerce director at PacSun and we remained in-touch in the years since,” says Joe Kochberg, iMarketing's chief operating officer. “This industry is filled with all kinds and relationships with the good ones are always worth selflessly maintaining. We are excited to have Glenn join our team.”
iMarketing provides online marketing services to retailers and others including The Wall Street Journal, eDiets.com, (No. 371) and Netflix Inc. (No. 13).