November 27, 2011, 2:22 PM

Strong weekend sales point to a hot Monday

(Page 2 of 2)

78.4% of e-retailers are expected to offer some special promotion for Cyber Monday, according to Shop.org, the e-retail arm of the National Retail Federation. Consumers can e-retailers to offer free shipping and site-wide percent-off offers, and perhaps even limited-time deals over lunch hours, says Ellen Davis, vice president of the NRF. “This year retailers are as promotional on Cyber Monday as they are on Black Friday,” she says.

 

Comments | 1 Response

  • Great article Allison! E-commerce spend is continuing to rise like crazy and after the infamous pepper-spray incidents, who can blame folks for wanting to shop online! We (Skimlinks)put together an infographic on the sharp increase in online spend this year which I thought you'd appreciate: skimlinks.com/blackfriday. Happy Cyber Monday!

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