Retailers shift their ad spending from TV, radio and print ads to digital ads.
Lisa Kennedy moves to the online marketplace after heading up e-commerce for the Amazon subsidiary.
VIP Art Fair, an online marketplace for art, has hired Lisa Kennedy as CEO. She comes from Amazon.com Inc. subsidiary company Quidsi Inc., where she had been executive vice president of e-commerce.
Amazon is No. 1 in the Internet Retailer Top 500 Guide. Quidsi is parent to such online retailers as Diapers.com, No. 72 in the Top 500 Guide, and Soap.com. VIP Art Fair says that Kennedy, who had worked at Quidsi since 2007, helped increase its revenue tenfold before the company’s acquisition by Amazon nearly a year ago.
VIP Art Fair launched in January and says it helps consumers connect with galleries to find and buy art. As CEO of the marketplace, Kennedy will seek a replacement for Noah Horowitz, who was the marketplace’s director but has left to pursue another job.
“VIP Art Fair is poised for growth and I am excited to be part of it,” Kennedy says. “VIP Art Fair is a proven platform for galleries to interact with their clients in the digital space. I look forward to combining my passion for innovation with my experience building consumer-driven companies to grow VIP into a robust international brand.”