Mary Beth West has been on the retailer’s board for 10 years.
Bridget Shea will oversee Kenshoo account management and professional services teams across the Americas, Europe, the Middle East, Africa, Australia and Asia Pacific.
San Francisco (August 9, 2011) – Kenshoo (www.kenshoo.com), a global leader in digital marketing software, today announced the promotion of Bridget Shea to Vice President of Global Client Services.
“Kenshoo’s phenomenal growth is mainly due to putting our customers front and center,” said Yoav Izhar-Prato, Kenshoo CEO. “Bridget will work to ensure Kenshoo teams around the world are delivering the best possible service and helping our customers squeeze every last ounce of value out of the Kenshoo platform.”
In her new role, Shea will oversee Kenshoo account management and professional services teams across the Americas, Europe, the Middle East, Africa, Australia and Asia Pacific. Shea’s team is responsible for mapping customer business objectives with Kenshoo’s robust platform to deliver scalable performance lifts while generating operational efficiencies. Key areas of focus for Shea include recruiting top talent, unifying client service procedures, sharing best practices and embedding customer feedback into the product roadmap.
“I’m very excited to deliver even more value to our customers in my new role,” said Shea. “We’ve worked hard to build a team of the best and brightest digital marketing and technology experts, and I look forward to continuously enhancing what’s been a huge differentiator for Kenshoo – our die-hard support and commitment.”
For nearly three years, as VP Client Services for the Americas at Kenshoo, Shea built strategic account management teams in New York, San Francisco and Chicago to strengthen relationships with blue-chip advertisers and agencies such as CareerBuilder, Facebook, Travelocity, Zappos, Media Contacts, Resolution Media, SapientNitro and SMG Search. Under Shea’s watch, Kenshoo revenue from existing U.S. customers doubled on an average annual basis.
Shea has more than 12 years of experience in interactive marketing. Before joining Kenshoo, Shea was VP of Search Operations for SendTec, where she managed the SEO and SEM divisions, overseeing top brands such as Intuit, CDW, Bed Bath & Beyond, AAA and Lancôme. Shea also held leadership roles as a founding member of the media team at i-Frontier (now Razorfish).
Kenshoo is a digital marketing software company that engineers technology solutions for search marketing, social media, and online advertising. Kenshoo’s global platform delivers the control, automation and results needed to make better marketing investments. Advertisers, agencies and marketing providers use Kenshoo EnterpriseTM, Kenshoo SocialTM, and Kenshoo LocalTM to direct more than $15 billion in annual sales revenue. Kenshoo powers five of the top ten retailers in the world and eight of the ten largest ad agency networks. With campaigns running in more than 100 countries, Kenshoo customers include Barnes & Noble, CareerBuilder, Facebook, Havas Digital, Hitwise, iREP, John Lewis, LendingTree, Omnicom Media Group, Sears, Starcom MediaVest Group, Tesco, Travelocity, Walgreens, and Zappos. Kenshoo has ten international offices and is backed by Sequoia Capital and Arts Alliance. Please visit www.Kenshoo.com for more information.