Research presented today at the NRF Big Show in New York highlights 2016 holiday findings from popular retailers.
Chief marketing officer David Zucker is out, with Gilt co-founder Alexis Maybank taking his role.
Flash-sale e-retailer Gilt Groupe Inc. said today that chief marketing officer David Zucker is leaving the company. Gilt co-founder Alexis Maybank will take on the lead marketing role. The e-retailer did not disclose the reason for the staffing change.
Zucker joined Gilt in November 2009 as vice president of consumer marketing and customer relationship management, when the private-sale site had approximately 1.5 million members. He assumed the chief marketing role in December 2010. The site has some 4 million members today. Prior to joining Gilt, Zucker held senior marketing roles at Dell Inc. and HSN Inc.
Maybank is currently the president of Gilt’s premium products and services. Prior to helping co-found Gilt Groupe, she held e-commerce business development roles at AOL and eBay Inc.
Gilt Groupe is No. 49 in Internet Retailer’s Top 500 Guide.
The staffing change comes at a time when the flash-sale e-retailer is making moves to extend its business model beyond discount-focused flash sales. The company this summer plans to launch Park & Bond, a men’s apparel site that will sell items at full price. The company is also currently testing GiltTaste, which sells gourmet foods. Consumers do not have to register as members to shop either site.