Facebook ads’ return on ad spend rose 33% year over year, while purchase rates jumped 68%.
The three retailers’ e-commerce sites shared the lead in May availability testing, says Compuware Gomez.
Dell.com, OfficeMax.com and QVC.com placed first among large retailers in May web site availability tests, says Compuware Gomez. Last month, online shoppers using Internet Explorer could access all three sites 99.99% of the time.
CDW.com and Walmart.com rounded out the top five in Internet Explorer testing last month. Each scored 99.98% availability.
OfficeMax.com posted the highest Firefox score at 99.98%. Walmart.com (99.90%) came in second and was followed by JCPenney.com and Amazon.com (tied at 99.89%), and QVC.com and Newegg.com (tied at 99.87%).
The average Internet Explorer availability for the 16 retailers measured in May was 99.90%, according to the Compuware Gomez Benchmarks study. The average Firefox availability for the same group of retailers last month was 99.81%.