The acquisition will add more than 300 products to L’Oreal’s lineup.
Zozi enables millions of customers and travelers to discover and book distinctive experiences, all of which are hand-picked by zozi’s team of travel, culture and adventure experts.
San Francisco, CA (May 26, 2011) – Strengthening its position as the leader in unique local activities and travel experiences, zozi (www.zozi.com) today announced that it raised $7 million in Series B funding. The financing was led by inside investors and includes participation from LaunchCapital, the Pritzker/Vlock Family Office, 500Startups, ZIG Capital, Thomas & Peter Lehrman, David Tisch and others. The capital brings the company’s lifetime financing to $10 million.
Since its launch in 2009, zozi has focused on establishing its leadership in the fast-growing $60 billion global experience and activity market. zozi enables millions of customers and travelers to discover and book distinctive experiences, all of which are hand-picked by zozi’s team of travel, culture and adventure experts.
Having collectively traveled to 150 countries and countless cities, the zozi team works with leading local merchants and experts to offer unique and high-quality experiences – from learning to play polo, private surfing lessons and fly fishing excursions, to a weekend helicopter and camping getaway and shark cage diving - exclusively discounted for zozi customers. Recent travel adventures include a four-day whitewater rafting trip in Oregon and a four-day Sonoma Coast bike tour. zozi’s team also leverages its own expertise to create exclusive experiences that can be found only on zozi. Reflecting the company’s confidence in the quality of its offerings, zozi offers a 100% money back guarantee if customers do not love the experience.
“zozi has rapidly become the trusted go-to source for unique local activities and travel experiences because we have a laser focus on discovery, quality and absolute customer satisfaction,” said zozi CEO and founder TJ Sassani. “The funding will enable us to expand zozi into dozens of new cities in the U.S. and abroad, accelerate our already rapid pace of customer acquisition, and allow us to continue to attract top talent to strengthen our position as the leader in the experience market.”
Elon Boms from LaunchCapital said, “We’ve long had an interest in the burgeoning experience and activity space and we are extremely confident that zozi has figured out how to transform this underserved market.”
Brian Barth, a travel industry luminary best known for inventing travel meta-search and founding SideStep.com (acquired by Kayak.com for $200M) said, “I joined the zozi Board of Directors and backed the team from the beginning because I believe they have figured out how to innovate and solve the many problems in this final frontier of travel inventory – the $60 billion global experience and activity market.”
zozi.com helps consumers get more out of life for less by offering the most unique experiences and activities in their cities at the best prices. Curated by a team of local experts who believe everyone should experience what this amazing world has to offer, zozi delivers unforgettable experiences like moonlight kayaking in New York City, outdoor cooking classes in Golden Gate Park, learning how to fly a plane, diving for abalone paired with a seafood feast and horseback riding while wine tasting. zozi also features specials on one-of-a-kind weekend getaway and vacation packages for customers nationwide. zozi is headquartered in San Francisco, with offices in New York City. For more information, visit www.zozi.com.