Or it could have the opposite effect. The social network wants to see what happens when mobile users choose whose posts they want to ...
One of the new employees led marketing research at Art.com.
Online retailer Shutterfly Inc., whose services enable consumers to turn their photos into scrapbooks, greeting cards and calendars, has hired a pair of marketing executives.
Shutterfly, No. 67 in the Internet Retailer Top 500 Guide, has named Sean Foley as vice president of marketing strategy and Brian Osborn as vice president of brand marketing.
Foley will supervise strategy and research for Shutterfly’s marketing program. Osborn will oversee brand strategy, consumer marketing and corporate communications.
Both will report to chief marketing officer Peter Elarde.
Prior to joining Shutterfly, Foley was vice president of branding, consumer insights and strategy for Art.com, where he led market research, customer analytics, corporate strategy, brand strategy and public relations. Osborn was the vice president of marketing at EZShield, where he was responsible for all marketing initiatives including market research, corporate strategy, brand positioning and product development.
For the year ended Dec. 31, Shutterfly reported:
• Annual sales were $307.7 million, up by 24.9% from $246.4 million in 2009.
• Net income increased 35.4% to $32.5 million from $24 million in 2009.