Lens Direct is projecting year-over-year sales growth of more than 40% this year.
The offerings come a day after Groupon launched a Chinese venture.
Daily-deal site Groupon today opened its digital doors in the United Arab Emirates. The international e-commerce expansion comes a day after Groupon announced its participation in an online coupon venture that serves consumers in mainland China.
The new Middle Eastern effort, labeled Groupon UAE, initially will serve bargain seekers in Dubai and Abu Dhabi via the site www.groupon.ae. Groupon plans to expand into other U.A.E. cities in the coming months.
"Groupon’s expansion to United Arab Emirates is another step in our development as a global Internet brand,” says Rob Solomon, president and chief operating officer of Groupon. “Groupon UAE will change the face of the local collective buying market, leveraging the best practices Groupon has pioneered in more than 40 countries around the globe."
Since launching in November 2008, Groupon has expanded to 43 countries, and the company says it offers 650 deals worldwide each day.