Sanjay Singh, formerly of Abercrombie & Fitch and Procter & Gamble, will head up a new data-analysis business unit.
The online retailer sells mobile phones and plans.
Reston, VA –Wirefl, the Internet’s leading authorized retailer of cell phones and cell phone plans, today announced the launch of mobile.wirefly.com, a new mobile-optimized website designed to bring the Wirefly experience to any web-enabled cell phone. This new mobile site gives consumers the convenience and opportunity to research, compare, and shop for cell phones while on the go.
Now, mobile shoppers can quickly and easily explore the extensive catalog of cell phones and access unbiased information on the latest Android-powered smartphones, BlackBerry devices and PDAs from every major U.S carrier, from any web-enabled cell phone, regardless of operating system. Visitors can shop and compare phones and pricing by manufacturer, carrier or rate plan.
”U.S. shoppers have long turned to Wirefly.com for unbiased information on the latest cell phones and deals, regardless of carrier,” said Scott Ableman, Wirefly’s Chief Marketing Officer. “Those shoppers are increasingly conducting their research while on the go, and Wirefly will be there with them, helping them make informed decisions and find the best deal on a new cell phone.”
“As we have watched and participated in the proliferation of smartphones in the market place, the natural progression for us was to create a site optimized for viewing on a cell phone while shopping,” said Joel Layton, Director of User Experience at Wirefly. “Now, mobile.wirefly.com will allow anybody to shop and compare while on the go.”
Wirefly’s new mobile site provides quick access to hi-resolution photos, video demos, and phone specifications, in addition to Wirefly’s exclusive cell phone deals. Customers can even use their web-enabled phones to forward this information to friends and family - or to themselves - via email.
Using mobile.wirefly.com, shoppers can:
• Browse the complete Wirefly catalog of cell phones with a flick and a scroll
• Use filters to easily find the latest phones by carrier, manufacturer and rate plan
• Touch, pan and zoom images to view product specs and details
• Email cell phone and plan details directly from a web-enabled phone
• View video demonstrations
• Compare Wirefly prices to others while on the go
• Never miss a sale by accessing Wirefly’s hot deals at any time, from anywhere
• Instantly connect to a Wirefly sales agent to place an order or ask any questions with just one press of a button
For more information on Wirefly and its products and services, please visit www.wirefly.com.
Wirefly.com is America’s trusted source for cell phones and wireless service plans. Owned and operated by Simplexity, Wirefly.com is the Internet’s #1 authorized dealer for every major cellular carrier in the U.S – Verizon Wireless, AT&T, T-Mobile and Sprint. Wirefly.com also offers discounts and services not available in retail wireless stores including a better selection of the latest cell phones, greater savings, straight forward pricing with no rebates, and fast, free Fedex shipping with free returns on devices from HTC, Motorola, Nokia, Samsung, LG, BlackBerry and many other cell phone handset manufacturers. Wirefly.com has been named “Best of the Web” by Forbes magazine and “Best in Overall Customer Experience” by Keynote Performance Systems.