An executive from Rainbow Shops discusses email marketing tactics and results at Shop.org.
As clients increase, the company raises its 2010 growth projection to 40%.
E-mail service provider Emailvision has reported first half revenue of 19.3 million euros (US$25.0 million), a 46% increase over 13.2 million euros ($US 17.1 million) for the first six months of 2009.
The remaining value of contracts in force, or backlog as Emailvision refers to this figure, grew 48% to 47.8 million euros ($US62.1 million) as of June 30, 48% more than 32.4 million euros ($US42.1 million) a year earlier.
The Europe-based company, which has offices in the U.S., says it signed 486 new clients during the first half of the year, raising its client base to about 2,500. In announcing the first half results, company management said it was raising its revenue growth goal for 2010 to 40% from 35%.
Emailvision released in May version 7.4 of its Campaign Commander e-mail marketing software, which is hosted by Emailvision and delivered to clients over the web in a software-as-a-service model.