At least one brand’s e-mail prank caused some social media backlash among consumers.
The Sharper Image, the former multichannel retailer which closed its nearly 200 stores last year, has launched a new e-commerce site at www.sharperimage.com.
The Sharper Image, the former multichannel retailer which closed its nearly 200 stores last year shortly after filing for bankruptcy, is back with a new e-commerce site at www.sharperimage.com. The site, which Camelot Venture Group designed, developed and launched, features the retailers’ trademark gadgets, such as sound-soothing alarm clocks and adjustable-temperature wine chillers.
The Sharper Image’s home page greets shoppers with a rotating hero shot of various Shaper Image products and the tag line, “The iconic brand returns…” Every product page features details about the product, specifications and space for shopper-written product reviews. Many product pages also feature a YouTube video product description.
"The site will feature a broad assortment of products from our best-in-class licensees to create a fully integrated and immersive Sharper Image experience," says Federico de Bellegarde, the Sharper Image vice president of licensing.
The Sharper Image is owned by a joint venture between Bluestar Alliance, Hilco Consumer Capital and Gordon Brothers.