Search engines and other e-retailers lose share as shoppers increasingly turn to Amazon for product searches, a Bloomreach survey finds.
OvernightPrints.com is rolling out more than 2,000 updated templates that give visitors more options for creating custom business cards, letterheads and envelopes. Prices on the expanded design templates start at $2.95.
OvernightPrints.com has worked overtime to give consumers and businesses more options for creating custom printing materials online.
The online retailer, which uses waterless printing production and is No. 169 in the Internet Retailer Top 500 Guide, is rolling out more than 2,000 updated templates that give visitors more options for custom business cards, letterheads and envelopes.
Prices on the expanded design templates start at around $2.95, depending upon the size and quantity of the order. An order for 5,000 business cards with two-sided information would cost about $93, the company says. “OvernightPrints.com is always looking for new and creative ways to help our customers market their businesses cost-effectively,” says chief operating officer Brian Salau Beck. “The redesign and expansion of our template gallery is just another example of how we continue to evolve our product selection.”
To access the updated design gallery, OvernightPrints.com, which had 2008 web sales of $65.2 million, has built a new express design feature. Once users click on the designer express page, they are taken to a main search page that enables them to sort through templates by theme or industry. After selecting a template, the customer fills out the necessary form, proofs the information and submits the final order.
With the improved design gallery, OvernightPrints.com now offers specific designs for more than 300 industries and plans to expand that to 500, the company says. Since the new design gallery went live, OvernightPrints.com has processed several thousand orders, the online retailer says. The average order is about $100. “We made a long-term decision to make it faster and simpler for customers to design print materials,” says Salau Beck.