The toy retailer appoints head of American Eagle Outfitters’ digital technology to oversee IT and digital operations as it takes its e-commerce platform in-house.
Apparel and accessories merchants delivered the best response time in May to shoppers with a high broadband connection, says Gomez.
Apparel and accessories merchants delivered the best response time in May to shoppers with a high broadband connection, says Gomez Inc.
Shoppers with a high broadband connection could visit an apparel and accessories retailer’s web site in an average time of 6.11 seconds, Gomez says, compared with computers and electronics retailers (6.82 seconds), mass merchants (7.06), and specialty merchants (7.89).
When a site is accessed by a low broadband connection, apparel and accessories retailers also provided the fastest average access at 22.94 seconds, Gomez says. The next fastest web retailing category access with low broadband was computers and electronics retailers at 23.92 seconds, followed by mass merchants at 27.04 seconds.