The search giant today rolled out new ways for marketers to understand the in-store impact of their ads.
At 2.86 seconds Dell.com provided the fastest high broadband access time among big web retailers in October, says Gomez Inc. Dell was followed by Zappos.com at 3.64 seconds and Footlocker.com at 3.90.
Dell.com provided the fastest high broadband access time among big web retailers in October, says Gomez Inc.
At 2.86 seconds Dell was followed by Zappos.com (3.64 seconds), Footlocker.com (3.90 seconds) and Scholastic.com (4.12 seconds). Using a dial-up connection, Dell.com also provided the fastest site response time at 30.88 seconds.
In October, a shopper with a high broadband connection could access a Top 50 retail site in 6.03 seconds, compared with 13.84 seconds for a low broadband connection and 49.90 seconds for dial-up.
|All data for this report is collected by the Gomez Last Mile network,|
|30 times an hour from Dial Up, Low and High Broadband users across|
|the United States, 24 hours a day except between 3AM to 6AM EDT.|
|Response Time is the average of each test measurement to|
|download the web site content divided by the total number of tests.|
|Copyright© 2007 Gomez, Inc.