February 23, 2007, 12:00 AM

PropertyRoom.com relaunches web site

PropertyRoom.com, which auctions confiscated or unclaimed goods on behalf of hundreds of police departments, has relaunched its site with multiple types of auctions and new customer-serving features.

PropertyRoom.com, which auctions confiscated or unclaimed goods on behalf of hundreds of police departments, has relaunched its site with multiple types of auctions and new customer-serving features.

PropertyRoom.com, No. 279 in the Internet Retailer Top 500 Guide, has migrated from a commercial web site platform to one built in-house, a spokesman says. Among its new features are five types of auctions, including fixed-price auctions, expanded site search options and a bidders’ wish list.

“We understand what makes an exciting online auction experience and have developed a new marketplace that helps us respond more quickly and effectively to current bidders and sellers, gauge their preferences, and entice greater numbers of each,” says CEO Rob Hagen.

The new site also offers an “Ask a Question” feature that lets bidders ask about a specific auction; answers are posted on the site and available for all bidders to see.

Although it sells products mostly through police auctions, PropertyRoom also offers a Trusted Merchant program through which other retailers sell products through auctions on PropertyRoom.com. Merchant partners include Neimans Jewelry, which operates its own site on an e-commerce platform provided by ChannelAdvisor Corp. (Neimans Jewelry is not affiliated with Neiman Marcus Group Inc.)

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