January 18, 2007, 12:00 AM

Digital sales outstrip CDs for Yo-Yo Ma’s new album

Cellist Yo-Yo Ma’s new album, released Jan. 9, is the first album among Sony recordings to sell more digital copies than CDs in its first week, Sony BMG Masterworks reported today. 57.1% of sales in the first week were digital.

 

Digital music has definitely gone mainstream: Cellist Yo-Yo Ma’s new album, released Jan. 9, is the first album among Sony recordings to sell more digital copies than CDs in its first week, Sony BMG Masterworks reported today. 57.1% of sales in the first week were digital. The album peaked at No. 2 on iTunes` overall album charts and finished the week at No. 4.

Sony Classical has created a podcast series based around Ma’s latest album, to be featured on iTunes` podcast page. In addition, Ma’s entire catalog is now available for digital purchase.

The album, “Appassionato,” is a compilation of romantic music.

 

comments powered by Disqus

Advertisement

Advertisement

Advertisement

From The IR Blog

FPO

Paul Dobbins / E-Commerce

6 tips for maintaining sales during the post-holiday lull

Use that stellar email list you built during the holidays to market new products or ...

FPO

Jeff Sass / E-Commerce

How brands use domains beyond dot-com to attract shoppers

Amazon, for example, posts holiday ads to amazon.blackfriday.

Advertisement