May 9, 2005, 12:00 AM

AdGooRoo hires former Performics CTO to expand product development

AdGooRoo, a provider of search engine marketing services, has named Gary Allen as CTO to further develop the company’s technology strategy. Allen is a former CTO of SEM services firm Performics, which is now part of DoubleClick.

 

AdGooRoo, a provider of search engine marketing services, has named Gary Allen as chief technology officer to further develop the company’s technology strategy. Allen is a former CTO of SEM services firm Performics, which is now part of DoubleClick Inc.

"As we continue pushing the envelope for search engine advertising, Gary`s involvement will focus our efforts on improving functionality, scalability and better addressing the needs of larger agencies," said AdGooRoo president and founder Richard Stokes.

At Performics, Allen managed the in-house development of customer-focused e-commerce applications. He also was responsible for the design and development of Performics’ Internet-based marketing platform and services.

Prior to Performics, Allen headed the wireless technology group for ABN AMRO Information Technology Services, where he developed and implemented a three-tiered e-commerce infrastructure.

 

 

comments powered by Disqus

Advertisement

Advertisement

Advertisement

From The IR Blog

FPO

Thomas Andersen / E-Commerce

This year’s shipping rate increases are bigger than they look

That’s because the cost of shipping more common, low-weight parcels via FedEx and UPS is ...

FPO

Adrien Henni / E-Commerce

Russian e-commerce: domestic sales slump, Chinese imports soar

There is considerable growth potential, however, as online retail accounts for just 2% of Russia’s ...

Advertisement