March 22, 2005, 12:00 AM

BackCountry.com sales up 84% in 2004

BackCountry.com, an e-commerce site for specialty outdoor gear, reported $27 million in sales during 2004, up 84% from $14.7 million in 2003.

BackCountry.com, an e-commerce site for specialty outdoor gear, reported $27 million in sales during 2004, up 84% from $14.7 million in 2003.

BackCountry failed to meet its sales goals for 2004, but expects to return to the triple-digit growth of the previous seven years in 2005, says John Bresee, president and founder.

comments powered by Disqus

Advertisement

Advertisement

Advertisement

From The IR Blog

FPO

Jennifer Silverberg / E-Commerce

The adaptive, omnichannel CPG retailer will prosper

Retailers and consumer packaged goods brands have an unprecedented opportunity to work together, particularly if ...

FPO

Amir Konigsberg / Mobile Commerce

Three mobile innovations disrupting search and discovery

Search technology for mobile devices is diverging from desktop search.

Advertisement