Retailers shift their ad spending from TV, radio and print ads to digital ads.
Staples is rolling out web-based, wireless handheld devices that let store employees access inventory and other corporate data on central databases as well as log onto Staples.com.
Staples is rolling out web-based, wireless handheld iPAD devices from Fujitsu Transaction Solutions Inc. that let store employees access inventory and other corporate data on central databases as well as log onto Staples.com.
Fujitsu says the iPADs can be used anywhere in a store for virtually any back-office retail application, including inventory management, price verifications, phone calls, line busting, mobile POS and gift registries. Staples is putting two iPADS in each of its nearly 1,200 stores, the retailer says.
"The iPAD will help Staples` store associates make buying office products easy by improving the operational productivity of our associates, enabling them to spend more time interacting with our customers," said Scott Floeck, CIO of Staples.
The iPAD runs on the Microsoft Windows CE .NET operating system. CE .NET is Microsoft`s platform for XML web services, which allow applications to communicate and share data over the Internet regardless of operating system or programming language.
The handhelds are designed with touch-screen features to make it easy for workers to transition to the iPAD from desktop-based applications, Fujitsu says. And just in case employees let an iPAD slip through their fingers, it’s designed to withstand 5-foot drops to concrete, Fujitsu says.