October 28, 2004, 12:00 AM

Dieselpoint rumbles on with a new site search software engine

Dieselpoint is rolling out Dieselpoint Search 3.0, its newest Java-based site search program.

Dieselpoint rumbled onto the site search technology scene in 1999 when it developed indexing algorithms to help companies improve site navigation and data analysis. Now Dieselpoint is rolling out Dieselpoint Search 3.0, its newest site search program priced starting at $9,995 per CPU licensing fee.

Written in Java, Dieselpoint Search 3.0 is search and navigation software for enterprise data including document collections, databases and XML. Although the company sells primarily to business-to-business firms with large industrial catalogs, Diesel has several web retailers as clients using Search 3.0. For instance, European music retailer HMV UK Ltd. uses a Java-based search tool from Dieselpoint to produce sub-second search results, says David Cameron, head of software development.

Like many web sites, HMV presents both unstructured data, such as basic text descriptions of products, and structured data, such as pull-down menus that link to databases, to give shoppers multiple options in finding products and information. When its former search function took too long to process multiple forms of data, HMV switched to an all Java-based system from Dieselpoint.

HMV`s site search can now produce results pages in less than 200 milliseconds, showing customized navigation options in addition to search result listings, says Chris Cleveland, CEO of Dieselpoint.

Other web retailers using Dieselpoint are Sony Australia and Waterstone Books. With the launch of Search 3.0, Cleveland says Dieselpoint will focus on generating more new business development in the web retailing market.

"By taking our product to the next level, we have made the offering even more attractive relative to our competitors," Cleveland says.

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