The toy retailer appoints head of American Eagle Outfitters’ digital technology to oversee IT and digital operations as it takes its e-commerce platform in-house.
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Anderson says CoreSense`s ability to make changes quickly, and the features and functionality it`s made possible were beyond what he found in other options at the time. And he`s put the functionality gained to good use. Last year, his two businesses grew a collective 130% without adding staff or extra footage to their 4,000 square feet of space. "Using the same amount of people and space to grow at that rate is a pretty decent metric in my mind," he says. "We are able to do a lot more work within the same confines because our business process has improved considerably. When I talk to people in the industry, they are amazed I can do what I can do within the budget of a small business."