The acquisition will add more than 300 products to L’Oreal’s lineup.
Terra.com, the Spanish-language shopping and information site, is offering visitors a new shopping comparison feature for both U.S. and Latin American consumers. The site will also figure international shipment costs, Terra.com says.
Terra.com, the Spanish-language shopping and information site, is offering visitors a new shopping comparison feature powered by PriceGrabber.com for both U.S. and Latin American consumers.
"PriceGrabber provides users with the ability to compare prices for all of the popular products they are searching for in Spanish and in English," says Mark Lopez, chief strategy officer at Terra.com.
Terra.com, a unit of Terra Lycos, is offering a "Compras" comparison-shopping feature to U.S. users and a "Compras US" feature for consumers based in Latin America. Terra and PriceGrabber will also provide integrated tools to offer Latin American consumers estimated shipping fees, they say. "Terra.com strives to maintain the most popular and relevant technology tools that contribute to a positive experience for our users and make Terra.com more a part of their daily lives," Lopez says.