April 30, 2003, 12:00 AM

How consumers use the web depends on where they live

How English-speaking consumers use the web.

The four largest English-speaking countries, united by a common language, are divided by their national behavior online, according to new findings from Forrester Research Inc. Significant differences in Internet usage, technology and motivations for online use characterize Australia, Canada, the United Kingdom and the United States. Here’s what a recent Forrester survey of web users in those four countries learned:

comments powered by Disqus

Advertisement

Advertisement

Advertisement

From The IR Blog

FPO

Pablo Palatnik / E-Commerce

Holiday search marketing tips for online retailers

With Google devoting less space to search ads, those positions become more valuable than ever.

FPO

Bart Mroz / E-Commerce

Drive Back to School online sales even after classes begin

Parents don’t always get through their entire shopping list by the time school starts, so ...

Advertisement