The Series B round for Witherspoon’s Draper James brand was led by San Francisco-based Forerunner Ventures.
How does your affiliate network compare to others?
Affiliate marketing networks are getting huge, reports The AffStat2003 report on affiliate marketing programs. In fact, 47% of marketers who have affiliate programs have 1,000 or more affiliates, and 8% have more than 20,000. Yet while those affiliates are driving traffic, only 16% of marketers pay commissions in a month to 10% or more of their affiliates. Those are a few of metrics that author Shawn Collins of AffiliateManager.net reports from his survey of more than 100 affiliate managers from a cross-section of industries.