March 22, 2001, 12:00 AM

Artifical Intelligence powers new style advice engine

Guide2style is launching a virtual personal shopper that uses more than 150,000 interdependent rules of style to deliver personalized fashion guidance.

Guide2style is launching a virtual personal shopper that uses more than 150,000 interdependent rules of style to deliver personalized, event-specific fashion guidance. The virtual personal shopper uses artificial intelligence to advise shoppers what outfits, colors and accessories best suit their figure and the event they are attending.

guide2style has launched a beta test site to show an example of an event-driven marketing campaign that any apparel e-retailer can use to increase customer traffic, retention and conversion rates.

comments powered by Disqus

Advertisement

Advertisement

Advertisement

From IR Blogs

FPO

Marie Dean / E-Commerce

Five digital marketing strategies that will boost conversions

An expert in conversion optimization offers suggestions on what areas to address, and the tools ...

FPO

Przemyslaw Mankowski / E-Commerce

How a Polish e-commerce firm gained approval to operate in China

Quarticon, a provider of personalization and remarketing technology, found a local partner, paid attention to ...

Advertisement