January 19, 2001, 12:00 AM

Wireless Developers Target Email and e Commerce

The wireless juggernaut advances, and it's got e-commerce in its sites Ð right after e-mail, that is. A new survey of 300 wireless developers reveals that 39% of them are currently working on e-mail applications, with consumer-focused e-commerce applications, the top target of 38.6% of those surveyed, following close behind. The survey, from Santa Cruz, Calif.-based Evans Data Corp., a research firm that tracks the software industry, shows that mobile positioning is the top priority at 34% of the wireless developers, making it the third priority of the wireless industry overall. PDAs lead the development race among the makers of wireless devices, with 57.5% of the developers surveyed saying they already offer or plan to offer PDAs such as Palm Pilot. Mobile phones are targeted by 56.8% of the developers, while 44.2% of them already have launched or plan to launch notebook PCs.

comments powered by Disqus

Advertisement

Advertisement

Advertisement

From The IR Blog

FPO

Bart Mroz / E-Commerce

How smaller retailers can utilize data as effectively as Amazon

Smaller companies have more constraints, but once they set priorities can still benefit greatly from ...

FPO

Philip Masiello / E-Commerce

3 reasons retailers fall short in email and social marketing

Reason one: They’re constantly trying to sell their customer, rather than to help and engage ...

Research Guides

Advertisement