Facebook ads’ return on ad spend rose 33% year over year, while purchase rates jumped 68%.
DHL Worldwide Express will build its next-generation e-commerce system on the BEA E-Commerce Transaction Platform. Specifically, DHL selected BEA WebLogic Server and BEA WebLogic Enterprise as components of the new system. DHL Airways, which serves all locations in the U.S. and its territories, is an early adopter of BEA WebLogic Collaborate, BEA's soon-to-be-released business-to-business integration software. BEA WebLogic application servers will speed online customer services such as pickup requests, shipment tracking, and import/export compliance checks. The system will also ensure fast, reliable information exchange among DHL employees in 228 countries and territories. One of the first DHL product suites to be built on BEA will be the next generation DHL Connect service, which allows business users to ship and track express packages from their desktops.