Videos
To view this video, please install Flash.
/ Conference Clip
Kevin Ertell, OnlineShoes.com: Long-Term Effects of a Bad Web Site Experience
Kevin Ertell, chief marketing officer, OnlineShoes.com, explained the importance of removing obstacles on a web site. Such impediments to buying result not only in the shopper leaving the site without buying, but the shopper probably will never come back and certainly never recommend the site to friends.
- Click here to see this presentation and others, in full, with fully enabled video and powerpoint slides
- Click here to view a demonstration of the online portal, which contains full presentations and slides
Advertisement
