Acteea is a provider of Software-as-a-Service-based business analytics software called Enterprise eCommerce Analytics. Acteea uses an industry standard model to generate customer segments, and a combination of order values, units sold and margins to profile the best performing products. The ... Read More

Agilone’s Software-as-a-Service-based technology combines and analyzes a retailer’s data from all channels and sources to help develop more relevant marketing campaigns. The company’s technology includes data management, marketing intelligence, predictive analytics and multichannel campaign management. Key features of the technology ... Read More

AREA203 Marketing is a digital marketing agency. The company offers a comprehensive range of digital marketing services, including strategic services, analytics, performance optimization, creative design and implementation, digital engagement, and emerging platform integration. AREA203’s analytics specialties include site optimization testing, ... Read More

ARS Interactive is a full-service interactive marketing agency for retailers with online and mobile sites. The company's services include marketing, advertising, design, technology and product content. ARS Interactive on-demand product content management technology enables retailers to create, catalog, standardize, modify, ... Read More

Attribution management is at the center of ClearSaleing’s Purchase Path Technology which enables Internet retailers to accurately measure, compare and optimize profit across their online advertising portfolio. Marketers can configure ClearSaleing to assign a cost to organic traffic for each ... Read More

ClickTale is a provider of customer experience analytics giving retailers insights into their customers’ online behavior. ClickTale tracks every mouse move, click and scroll, creating playable videos of customers’ entire browsing sessions. It also creates heatmaps—visual representations of what visitors ... Read More

CRM Metrix measures the success of retailers’ digital media and marketing campaigns by collecting customer feedback and works to optimize these to achieve better return on investment. Its digital market research applications are designed for all marketing, such as web ... Read More

Crowd Science provides audience targeting and segmentation services through a combination of demographic and psychographic insights and technology to improve display advertising precision and increase revenue. CITRUS, its data-generating platform provides audience research, segmentation and targeting, plus ad campaign effectiveness ... Read More

A third-party data-analytics service provider, eClerx specializes in pricing analytics, customer insight studies and product mix optimization. It provides detailed competitive price benchmarking for retailers’ products and pricing recommendations based on market conditions across local markets in multiple countries. EClerx ... Read More

Encore Media Metrics helps marketers optimize performance through advanced campaign measurement, multi-touch attribution and integrated reporting. Building on its platform and online advertising experience, Encore helps clients look beyond the last click, to measure and maximize return on investment from ... Read More

ForeSee measures and helps clients manage online customer satisfaction. Its CS Site Manager product offers satisfaction insight reviews from teams of analysts, usability audits reviews that provide applications to problems identified by satisfaction data, and an online portal with self-directed ... Read More

Foviance, based in the United Kingdom, offers web analytics software and usability consulting services. Among services offered are specialist testing laboratories and viewing facilities, ethnographic research, eye tracking, automated usability testing, competitive analysis and industry benchmarking. Foviance's WebAbacus software provides ... Read More

The Informatica platform is a unified and open software platform designed for data integration. Its platform-neutral software accesses data of virtually all kinds and helps retailers understand how customers access and use different sales channels. It also can be used ... Read More

InterSight Technologies analyzes and manages direct communications and data between a company and its customers. The company’s proprietary technology, iMatter--Customer Personalization & Analytic Communicator—tracks and analyzes customer attitude and behavior. It uses customer channels of communication to gain information and ... Read More

IPerceptions provides web analytics technology including the webValidator, 4Q Suite and WASP. The webValidator helps online retailers find out who is visiting their site and why, as well as how the visitor viewed the online experience. The webValidator uses a ... Read More

Kampyle provides online feedback analytics through a Software-as-a-Service platform that collects, analyzes, measures and manages web site users' feedback on services, products and customer experience. Kampyle's services are designed to improve web customer experience measurement, management and service for companies ... Read More

MEA Digital is an analytics-focused marketing agency offering a broad range of services including digital advertising, branded content development, social media, emerging platforms, mobile, marketing technology, media planning and execution, branding, display banners and search engine marketing. The agency also ... Read More

Metrics Marketing, a Precision Dialogue Company, is an analytics-driven, database marketing and interactive services firm. It offers analytics and consulting services, interactive services, direct marketing services, user research, database management and automated, triggered opportunity marketing. Precision Dialogue offers research, data ... Read More

Numeric offers analytics and marketing services. Its marketing optimization services use consultants to measure the results of and then offer strategies for optimizing online campaigns, including search engine optimization, pay-per-click search marketing, affiliate marketing and comparison shopping engine marketing. The ... Read More

Omniture, a unit of Adobe Systems, is a provider of online business optimization software. Its SiteCatalyst software gives marketers real-time web analytics intelligence about digital strategies and marketing initiatives. It helps identify the most profitable paths through a web site, ... Read More

Parker Software is a software developer that produces two flagship products: WhosOn, a visitor tracking and live chat application, and Email2DB, an e-mail parser and business process automation service. WhosOn is a comprehensive application for web statistics, live chat, proactive ... Read More

RJMetrics' system conducts complex analyses for online retailers, including customer lifetime value, cohort analysis and behavioral segmentation. The system segments between free and paid users, initial behavior and by marketing track or lead source. Data is extracted from the retailer's ... Read More

SageMetrics is a behavioral targeting and web analytics applications provider. SageMetrics’ interactive multi-dimensional reporting interface allows retailers to use multiple data sets to understand, segment and target customers more effectively. SageMetrics' application for enterprise web analytics, SageAnalyst, helps companies optimize ... Read More

SAS's technology spans data management, analytics and reporting. Its Software-as-a-Service offering help retailers define more targeted segments, employ SAS predictive models to improve response rates, prioritize selection rules, manage multiple channels and report on campaign success. It includes response models ... Read More

Stratigent's on demand technology provides online businesses with immediate access to web analytics professionals. Stratigent offers consultation on conversion rate optimization, A/B testing and multivariate testing. Consultants develop and automate dashboards for retailers and give insights into key performance and ... Read More

Unica Corp. has upgraded its NetInsight analytics application, with features that include visual selection and targeting and paid search integration. With the paid search integration option, users can enhance their pay-per-click campaign reports with additional data on paid keyword costs, ... Read More

WebTrends provides unified mobile, social and web analytics and engagement. It helps marketers create, measure and improve campaigns. Retailers can use the company’s technology to measure, optimize and integrate digital content and customer intelligence, including web sites, social media, mobile ... Read More

Wicked Business Sciences offers a marketing platform that shows online shoppers personalized content based on keywords used in product search. Wicked serves about 200 retailers and advertisers that feed product data to Wicked’s data warehouse to support the company’s PreCognitive ... Read More