Amadesa provides web site testing and relevancy targeting to help e-commerce companies increase conversions and revenue and enhance shopper experiences. In June 2011, the vendor released a new version of InPlace, which allows retailers to designate testing zones on a ... Read More

Barilliance is a developer of personalized product recommendations technology for e-commerce using the software-as-a-service delivery model. Its behavioral targeting service enables retailers to define highly targeted customer segments and present site visitors with personalized landing pages, messages and product offers. ... Read More

Buysight collects real-time shopping transaction and activity information to determine what shoppers are interested in buying across hundreds of product and service categories. In 2011, the company announced new platform features that allow advertisers to bid on real-time, in-market shopping ... Read More

By analyzing product searches on e-retailers’ web sites, Criteo can generate new leads and transactions. The company’s technology allows retailers to re-engage with consumers who have visited and left their e-commerce sites via dynamic banners with product-specific recommendations that are ... Read More

Dotomi provides personalized media for display advertisements, adapting banner content and media placements in real-time for the user. The company can identify and message existing customers and send them different messages based on their motivations and value to a retailer’s ... Read More

FetchBack’s technology provides detailed retargeting analytics, enabling retailers to determine the effectiveness of ad campaigns. In 2011, the company expanded its technology to include four advanced features aimed at enabling retailers to maximize ad dollars and build brand engagement. Retailers ... Read More

The company’s e-Optimizer application is designed to enable small and medium-sized e-commerce companies to secure more sales from existing traffic. Its Adaptive Multivariate Optimization method uses intelligent search to present different page combinations, measure visitor reactions and converge to a ... Read More

Jet is a provider of gift, loyalty, membership and insurance card programs to web retailers and others. Its card applications include strategy, creative and design; production and personalization services, including hydraulic laminating, surface printing, paper and plastic, holograms and foil ... Read More

Maxymiser's MaxMobile uses A/B and multivariate testing, behavioral targeting and personalization programs to create shopping experiences designed for mobile devices. Retailers can use MaxMobile to identify which visitor segments respond favorably to specific site experiences and combine data from the ... Read More

OpinionLab enables consumers to register comments on the brands they use by clicking the [+] link on a retailer’s web site to open a comment card that allows them to leave ratings, comments and answers to customized questions. The company ... Read More

Optimizely is a provider of A/B testing for web sites. To use Optimizely, retailers paste a line of JavaScript into every page to be tested or measured. Retailers can specify sets of URLs on which each experiment should run, allowing ... Read More

OrderGroove, a provider of continuity programs, is the developer of the RetentionEngine Platform which enables retailers to launch subscription programs on their sites allowing customers to subscribe to frequently purchased items as well as launch monthly clubs. RetentionEngine, offered as ... Read More

PredictiveIntent is a recommendation engine, providing personalization and discovery technology to web retailers and others. Its PersonalMerchant technology plugs into all versions of Magento, allowing providers and retailers to configure rules as to how and when content and products are ... Read More

Quova, a provider of Internet geolocation data, offers Quova On-Demand, a web service that enables online businesses to integrate Quova’s Internet protocol geolocation data directly into their web applications. The simple object access protocol-based web service allows online businesses to ... Read More

Rapleaf uses public information from online and offline data sources to help retailers better understand their customers. Its InstantData service enables retailers to upload an Excel document with its customer’s e-mail addresses. Rapleaf will return free charts and graphs with information about those customers, such ... Read More

SHC Direct is a consumer loyalty, customer relationship marketing program provider to web retailers and others. Products include loyalty marketing, channel incentive programs and acquisition strategies. Services include customer services design, decision support analytics, data services, communications, information technology, program ... Read More

SiteSpect's technology enables web marketers to optimize web site and mobile web effectiveness through A/B testing, multivariate testing, targeting and personalization, mobile content optimization, web content optimization and behavioral targeting. By testing variations of landing pages, product descriptions, search results ... Read More

TellApart is a retargeting services provider that uses dynamic, personalized banner ads that show particular products to visitors once they have come and gone from an e-retailer’s site. The company’s predictive models are able to distinguish which visitors are of ... Read More

TIBCO Software is a provider of infrastructure software for companies to use on-premise or as part of cloud computing environments. Its technology enables retailers to cross-sell products based on real-time customer behavior. The company’s complex event processing (CEP) technology enables ... Read More