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The Future of Retail: A Harvard Business Review Insight Center Report

Quick Overview

Whether in-store or online, today’s retail scene is very different than even five years ago. Harvard Business Review contributors share how retailers must evolve in order to thrive in the years ahead.

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Product Description

Inventory, customer experience, pricing, market share – these are questions faced by every retailer, from mom-and-pop shops to multinational mega-chains. What separates the best from the rest (and the defunct) lies in both innovation and common sense, according to this Harvard Business Review Insight Center Report.

In this collection of essays plus a webinar summary, learn about:

  • Emerging truths in digital retailing, brand marketing, behavioral insights and customer loyalty.

  • How market leaders turn new challenges into new advantages.

  • The unconventional attitudes of retailers across various categories, including electronics, apparel/shoes and grocery.

Sponsored by: SAS