Previous Next

Resource Library

Boosting the Bottom Line with Effective Product Data Management

Quick Overview

As demands on data grow, retailers must manage data more effectively or fall behind.

Availability: Out of stock


Riversand Resource Logo

Double click on above image to view full picture

Zoom Out
Zoom In

More Views

  • Riversand Resource Logo

Product Description

Product data must be accurate and uniform today, as consumers research and shop in so many ways. A shopper who sees a product advertised for $399 on a comparison shopping site won’t be happy to click through to the retailer’s site to find the item priced at $499. Keeping data accurate and consistent is increasingly important as retailers sell through many channels, including bricks-and-mortar stores, web sites, call centers, mobile sites and apps and online marketplaces. This case study shows how one retailer benefited from improving the way it handles product data.

Sponsored by: Riversand