Resource Library

Resource Library

25 Item(s)

  • Presented by: Heiler Software Corp.

    The study shows benchmarks on how international retailers and manufacturers can optimize their business model, revenues, and costs with a Product Information Management (PIM) solution.

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    White Paper
    Date: December, 2012

    The results of the international PIM study shows a return on investment (ROI) from an Enterprise Product Information Management (PIM) solution is possible within the framework of a multichannel commerce strategy.

    Over 300 retailers and manufacturers from 17 countries participated in the extensive study by Heiler Software. The study delivers more than 30 pages measurable results.

  • Presented by: Bronto Software Inc.

    All online retailers experience shopping cart abandonment. In fact, with rates averaging between 60-70%, marketers know that the majority of shoppers who start the checkout process will leave before completing it.

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    White Paper
    Date: December, 2012

    All online retailers experience shopping cart abandonment. In fact, with rates averaging between 60-70%, marketers know that the majority of shoppers who start the checkout process will leave before completing it.

    Those departing shoppers represent a significant amount of revenue. To recapture as much of that revenue as possible, you need to be aware of reasons for abandonment and the top strategies for bringing those shoppers back.

    For this white paper, we examined the carting experience and follow-up email strategies of 100 retailers.  You'll discover:

    • Top reasons shoppers abandon online purchases
    • Analysis of post-abandonment email strategies
    • Recommendations for maximizing conversions

    "From Abandon to Conversion: Why Shoppers Abandon Carts and What Merchants Can Do About It."

  • Presented by: Digital River

    We are in the midst of an era of digital disruption — one that can bring you closer to your customers, reshape your e-commerce channels and online strategy and, if done right, help your organization work better, smarter and faster.

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    White Paper
    Date: January, 2013

    We are in the midst of an era of digital disruption — one that can bring you closer to your customers, reshape your e-commerce channels and online strategy and, if done right, help your organization work better, smarter and faster.

    To jump start your company on the path to e-commerce success, you now need to become a digital disruptor – challenging today’s business models and uncovering adjacent opportunities before your competition, or worse, a new market entrant, does.

    Register today for Transforming your E-Commerce Business – a Prescription for Digital Disruption – the latest in Digital River’s free monthly e-commerce webinar series. Be among the first to not only hear but also receive the results of a new global survey of senior-level e-commerce professionals and connected consumers that calls for the reshaping of e-commerce channels and online business models.

    Join guest speaker Peter Sheldon, Senior Analyst at Forrester Research Inc., to:

    • Explore how consumers from across the globe are rapidly adopting digital products and services;
    • Examine why flexible ownership models lie at the heart of the consumer value proposition;
    • See why digital disruption may need you to cannibalize your legacy products – now; and
    • Learn how finding your next edge innovation is vital to your success as disruptor.

    Peter Sheldon, Senior Analyst, Forrester Research, Inc.

    Peter serves eBusiness & Channel Strategy Professionals. He focuses on e-commerce technologies and solutions, including B2C and B2B e-commerce platforms, mobile commerce solutions, digital in-store technologies, and digital commerce. Peter has specific expertise helping eBusiness leaders understand the integration challenges between e-commerce and back-office technologies across channels and touchpoints. His interests focus on mobile and tablet commerce trends, digital in-store experiences, multichannel retail, social commerce, and digital media.

  • Presented by: CORESense Inc.

    Selecting the right retail system for your business is an important decision. To help you understand all the options, CORESense has developed the following collateral.

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    White Paper
    Date: December, 2012

    Selecting the right retail system for your business is an important decision. To help you understand all the options, CORESense has developed the following collateral.

  • Most flash sales models send a daily email to members or promote specials on their web sites. Both scenarios create a specific window of time for order processing.

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    White Paper
    Date: December, 2012

    Most flash sales models send a daily email to members or promote specials on their web sites. Both scenarios create a specific window of time for order processing. For example, Internet retailer Gilt Groupe notifies its members of daily sales at noon. By design, there is an inherent urgency that is created, both for the customer to purchase products and for the fulfillment and warehouse operators to process orders and get them shipped in a timely manner.

  • Presented by: ChannelAdvisor

    With the high number of comparison shopping engines and differing requirements for data feeds, many e-commerce managers find comparison shopping to be a difficult channel to navigate.

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    White Paper
    Date: January, 2013

    Don't Let These Missteps Trip Up Your Strategy

    With the high number of comparison shopping engines and differing requirements for data feeds, many e-commerce managers find comparison shopping to be a difficult channel to navigate.

    This "Top 5 Comparison Shopping Misconceptions" white paper identifies the top 5 mistaken beliefs most retailers have about managing their comparison shopping programs and how the ChannelAdvisor Platform can help rectify these strategy missteps.

    Download this white paper now!

  • Presented by: SLI Systems

    This long time favorite is back with 100 tips to help you improve your site search, deliver a better user experience, and ultimately increase conversions and sales.

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    White Paper
    Date: December, 2012

    This long time favorite is back with 100 tips to help you improve your site search, deliver a better user experience, and ultimately increase conversions and sales.

  • Presented by: Melissa Data

    Undeliverable-as-addressed (UAA) mail costs the average company today more than $3 per mail piece. And mail that doesn’t reach the intended recipient could seriously damage customer relationships.

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    White Paper
    Date: December, 2012

    Undeliverable-as-addressed (UAA) mail costs the average company today more than $3 per mail piece. And mail that doesn’t reach the intended recipient could seriously damage customer relationships. You can reduce and even prevent UAA mail easily and cost-effectively with the use of proper address management practices. Implementing a smart address verification solution is key to building profitable relationships with your customers – and improving your bottom line.

    Download this white paper now and learn:

    • The true cost of UAA mail
    • How to reduce UAA mail using NCOALink™ and other USPS® products
    • How to maintain an accurate contact database
    • And much more…

  • Presented by: Wpromote

    In simple, actionable steps, this FREE whitepaper proves that by investing in integrated strategies across these interwoven platforms, your online marketing campaigns can produce results far in excess of the sum of their parts.

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    White Paper
    Date: December, 2012

    In simple, actionable steps, this FREE whitepaper proves that by investing in integrated strategies across these interwoven platforms, your online marketing campaigns can produce results far in excess of the sum of their parts.

    You Will Learn:

    • How integrating Facebook 'Like' and Google '+1' buttons will lower your PPC costs and increase your SEO rankings (and why Google+ matters even if you think it doesn't)
    • Why almost no marketers do SEO and PPC well, and how you can leapfrog them by doing both well
    • Why you are picking all of the wrong keywords to target in SEO
    • How to save massive time and money arriving at the best messaging and creative

    Learn the strategies that the smartest marketers don't want us to share with anyone. They are easy to understand, quickly actionable and backed by real-life examples and data.

  • Presented by: Digital River

    The rapidly growing economies of the BRIC countries (Brazil, Russia, India, and China) offer online merchants incredible growth potential.

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    White Paper
    Date: December, 2012

    The rapidly growing economies of the BRIC countries (Brazil, Russia, India, and China) offer online merchants incredible growth potential. As each customer base has its own purchasing preferences, e-merchants must develop specific local payment plans if they want to succeed in these soon-to-be top markets.

    The purpose of this whitepaper is to:

    • Provide an overview of the current state of the e-commerce market in each of the BRIC countries
    • Identify preferred local payment methods in the BRIC countries
    • Highlight key facts and figures for the local e-payments landscape

  • Presented by: SAS Institute Inc.

    Whether in-store or online, today’s retail scene is very different than even five years ago. Harvard Business Review contributors share how retailers must evolve in order to thrive in the years ahead.

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    White Paper
    Date: February, 2012

    Inventory, customer experience, pricing, market share – these are questions faced by every retailer, from mom-and-pop shops to multinational mega-chains. What separates the best from the rest (and the defunct) lies in both innovation and common sense, according to this Harvard Business Review Insight Center Report.

    In this collection of essays plus a webinar summary, learn about:

    • Emerging truths in digital retailing, brand marketing, behavioral insights and customer loyalty.
    • How market leaders turn new challenges into new advantages.
    • The unconventional attitudes of retailers across various categories, including electronics, apparel/shoes and grocery.

  • With the growth of e-commerce, order fulfillment has been elevated to a critical business function.

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    White Paper
    Date: December, 2012

    With the growth of e-commerce, order fulfillment has been elevated to a critical business function. Companies are challenged to deliver the perfect order every time while providing a consistent brand experience from channel to channel — in store, catalog or online.

    At Saddle Creek, we understand your top challenges for order fulfillment, and we'll customize a comprehensive solution to address them. From e-commerce to multi-channel fulfillment, we have the resources and expertise necessary to handle all your needs under one roof.

    Learn more about our fulfillment services. You'll quickly see that we do Whatever It Takes to meet our customers' needs.

  • Presented by: Certona

    To provide online retailers with a reliable benchmarking tool and to help them better understand how to measure the success of personalization, the team at Certona has developed this industry-wide reference series.

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    Free Guide
    Date: December, 2012

    To provide online retailers with a reliable benchmarking tool and to help them better understand how to measure the success of personalization, the team at Certona has developed this industry-wide reference series. We discuss specific key performance indicators (KPIs) and the concepts involved in personalization such as demand, average order value, conversion rate, segmentation, non-responders, testing and more.

  • Presented by: Akamai

    Optimize Your Web Performance to Deliver a Better Omnichannel Experience

    Learn:

    • How mobile had a breakthrough year
    • The impact of web performance on your business
    • How to address the challenges of situational performance

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    White Paper
    Date: February, 2013

    Did you know that 88% of online consumers are less likely to return to a site after a bad experience?* With thresholds for customer abandonment growing ever shorter across desktop and mobile experiences, site performance is playing an increasingly critical role in sales results.  More than ever, it is critical to optimize the omnichannel shopping experience for consumers.

    * Gomez whitepaper “Why Performance Matters”

    Now is the time to plan your 2013 strategy to enable the best web experience for your customers.

    Presenters:
    Doug Rassner
    Product Manager
    MICROS-Retail

    Curtis Corl
    Vice President
    Dollar Tree Store

    Lelah Manz
    eCommerce Strategist
    Akamai Technologies

    Don Davis
    Editor in Chief
    Internet Retailer

  • If a customer is not presented with a wide variety of options on how they can shop with your brand, they will often walk away and do business with your competitor instead.

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    White Paper
    Date: December, 2012

    How Can Retailers Offer Consumers the Kinds of Shopping Choices They Now Demand?

    In today’s retail environment, it is critical for retailers to understand their customers’ needs and desires regarding how they purchase, pick up and return merchandise. If a customer is not presented with a wide variety of options on how they can shop with your brand, they will often walk away and do business with your competitor instead.

  • Presented by: PacNet Services Ltd.

    PacNet Services is your one-stop global payment solution.

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    Free Guide
    Date: December, 2012

    PacNet Services is your one-stop global payment solution. With our help, you can easily accept local forms of payment from around the world:

    • Card Processing
    • Direct Debit Processing
    • Electronic Transfer Collection
    • Check processing
    • Single and Recurring Payment

    With easy integration options, robust data security and worldwide coverage, PacNet offers the payment facilities you need to succeed internationally.

  • Presented by: ChannelAdvisor

    You’re spending valuable time and money to drive traffic to your website via paid search and comparison shopping engines. Learn how you can make these channels more profitable for you with ChannelAdvisor’s eBook Improve Conversions on your Webstore from Paid Search and Comparison Shopping Traffic.

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    Free Guide
    Date: January, 2013

    Improve Conversions on Your Webstore from Paid Search and Comparison Shopping Traffic

    You’re spending valuable time and money to drive traffic to your website via paid search and comparison shopping engines. Learn how you can make these channels more profitable for you with ChannelAdvisor’s eBook Improve Conversions on your Webstore from Paid Search and Comparison Shopping Traffic.

    This eBook will show you how to:

    • Optimize the shopping cart experience for improved conversions
    • Analyze your site search to dictate new content for your site
    • Uncover upsell opportunities via your Thank You page
    • And much more

    Download the eBook now!

  • Presented by: Insite Software

    With careful consideration of seven key questions, successful implementation of a B2B ecommerce site cannot only be realized, but add significant value to the bottom line.

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    White Paper
    Date: December, 2012

    Business-to-Business (B2B) companies are rapidly entering ecommerce space as a way to simultaneously reach new customers, increase sales and cut costs. However, ecommerce is new territory for many B2B businesses, and while they are experts in their own industry, the successful launch of an ecommerce site can appear daunting. In addition, numerous B2B companies have experienced a failed or extremely challenging ecommerce site launch. These attempts typically were not only expensive, they also affected the long-term customer adoption rate of the portal – leaving companies questioning whether ecommerce is right for a B2B company after all. Rest assured that ecommerce is a perfect way for B2B companies to increase their sales and improve efficiencies while cutting costs. With careful consideration of seven key questions, successful implementation of a B2B ecommerce site cannot only be realized, but add significant value to the bottom line.

  • Presented by: Fifth Gear

    This white paper also suggests ways to gauge the efficiency of your current operations and what to do when your business has reached a growth threshold that can no longer be sustained in-house.

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    White Paper
    Date: December, 2012

    “Is It Time to Outsource Order Fulfillment?” guides you through an insightful list of questions to ask when evaluating your order fulfillment options. This white paper also suggests ways to gauge the efficiency of your current operations and what to do when your business has reached a growth threshold that can no longer be sustained in-house.

  • Presented by: ChannelAdvisor

    ChannelAdvisor partnered with Mobile Money Network, a leading mobile payments company, to create this Retailer’s Guide to Mobile eBook. By explaining the opportunities that mobile offers retailers across every channel, this eBook will help you create a strategy to maximize your m-commerce revenue.

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    Free Guide
    Date: January, 2013

    Retailer's Guide to Mobile

    ChannelAdvisor partnered with Mobile Money Network, a leading mobile payments company, to create this Retailer’s Guide to Mobile eBook. By explaining the opportunities that mobile offers retailers across every channel, this eBook will help you create a strategy to maximize your m-commerce revenue.

    The data in the Retailer's Guide to Mobile outlines how to:

    • Maximize multichannel revenues
    • Create the best mobile experience possible
    • Improve sales conversions
    • And more

    Download the eBook now!

  • Presented by: Baynote

    How do your industry peers use metrics to drive bottom-line performance? Lauren Freedman, president of the e-tailing group, recently conducted in-depth interviews with 20 top retailers to find the answers.

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    Webcast
    Date: December, 2012

    How do your industry peers use metrics to drive bottom-line performance? Lauren Freedman, president of the e-tailing group, recently conducted in-depth interviews with 20 top retailers to find the answers. In this webcast, she’ll share insights from this exclusive Baynote-sponsored research along with highlights from the e-tailing group’s 2012 Annual Merchant Survey.

    Prepare to take notes – the doctor is in.

  • While many of the goals of this analysis remain consistent with the inaugural version, there are three additional goals which themselves were born from readers of the initial report.

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    White Paper
    Date: December, 2012

    While many of the goals of this analysis remain consistent with the inaugural version, there are three additional goals which themselves were born from readers of the initial report. The original goals remain:

    1. Present benchmarks for a wide variety of live chat operational practices
    2. Uncover implementation differences affecting key live chat operational issues
    3. Test the statistical causality of live chat operational best practices

    The additional goals in this updated version are:

    1. Monitor and report on changes to key benchmarks since the first report
    2. Calculate benchmarks for higher traffic sites
    3. Identify and present benchmarks for elite users of live chat

  • Presented by: Smartling

    Increasingly, localization has become a significant element of long-term, global branding strategies.

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    White Paper
    Date: December, 2012

    Building a Well-Localized Web Experience

    Increasingly, localization has become a significant element of long-term, global branding strategies. For Fortune 500 companies, the driving motivators for translating content are to meet local customer expectations, improve customer service, maintain or increase brand value, reach more customers in markets where they already have a presence, and address local market regulations. Localization requires companies to strike a balance between the preferences of a specific locale, brand identity, and enough return on investment to ensure a sustainable branding effort. Brand managers must understand what true localization is, know the resources available, and leverage those resources to streamline and manage the whole process. These steps will help ensure the company is reaching the target demographic and receiving ample response and return.

  • Presented by: Knotice

    Making Sense of Mobile Marketing is a must read for anyone beginning to explore mobile marketing or looking for important information to make their current mobile efforts more meaningful to end users and more measurable for the bottom line.

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    White Paper
    Date: December, 2012

    Making Sense of Mobile Marketing is a must read for anyone beginning to explore mobile marketing or looking for important information to make their current mobile efforts more meaningful to end users and more measurable for the bottom line.

    Author Bryce Marshall, Knotice’s Director of Strategic Services, is internationally recognized for his insight on mobile marketing. Submit the form on the right to download the white paper now and learn how to build and execute a winning mobile marketing strategy

  • Presented by: SAS Institute Inc.

    Right item, right price, right location. That combination is the holy grail for every retailer. If it has been elusive in the past, it is no longer, thanks to High-Performance Retailing.

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    White Paper
    Date: February, 2012

    High-Performance Retailing (HPR) takes traditional retailing challenges, such as pricing, inventory and markdowns, and provides unprecedented insights on a SKU-by-SKU, aisle-by-aisle level. Expand the precise, fast and efficient analysis to a regional or national scale, and discover how HPR can boost your company’s bottom line.

    In this white paper, learn about the eight benefits of implementing HPR and how it can:

    • Respond to your customers’ local and seasonal merchandise demands.
    • Maximize retail spaces with the right product mix.
    • Implement new plans that address specific store needs – with amazing speed.

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