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Resource Library

3 Item(s)

  • Presented by: Certona

    To provide online retailers with a reliable benchmarking tool and to help them better understand how to measure the success of personalization, the team at Certona has developed this industry-wide reference series.

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    Free Guide
    Date: December, 2012

    To provide online retailers with a reliable benchmarking tool and to help them better understand how to measure the success of personalization, the team at Certona has developed this industry-wide reference series. We discuss specific key performance indicators (KPIs) and the concepts involved in personalization such as demand, average order value, conversion rate, segmentation, non-responders, testing and more.

  • Plow & Hearth is a catalog, retail and Internet company specializing in qualitybuilt, unique, enduring home and lifestyle products.

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    Case Study
    Date: December, 2012

    Plow & Hearth is a catalog, retail and Internet company specializing in qualitybuilt, unique, enduring home and lifestyle products. What began in 1980 as a small retail store in Madison, Virginia, has grown to include the flagship brand – Plow & Hearth – plus Problem Solvers, WinterthurStore, and Wind & Weather.

  • Presented by: 4-Tell

    4-Tell: Success Stories

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    Case Study
    Date: December, 2012

    We are proud to have a significant impact on our customers’ business. 4-Tell Boost® Recommendations for Web increases conversion and provides a better shopping experience for your customers.