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Resource Library

Resource Library

5 Item(s)

  • Presented by: Certona

    To provide online retailers with a reliable benchmarking tool and to help them better understand how to measure the success of personalization, the team at Certona has developed this industry-wide reference series.

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    Free Guide
    Date: December, 2012

    To provide online retailers with a reliable benchmarking tool and to help them better understand how to measure the success of personalization, the team at Certona has developed this industry-wide reference series. We discuss specific key performance indicators (KPIs) and the concepts involved in personalization such as demand, average order value, conversion rate, segmentation, non-responders, testing and more.

  • Presented by: Internet Retailer

    Moderated by Don Davis, editor-in-chief of Internet Retailer magazine, our live, 60-minute webinar will highlight the leaders and trends shaping U.S. e-commerce.

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    Webinar
    Date: September, 2013

    Internet Retailer's 2013 Top 500 Guide® comprehensively ranks and profiles the 500 web merchants who control 76% of the $226 billion U.S. e-commerce market. How did these e-retailers achieve this elite status? What are their secrets of success that you can emulate, regardless of the size of your e-retailing business?

    The answers to those and other questions will be revealed by the authors of the Top 500 Guide®, who know America's 500 largest e-retailers better than anyone, during our first-ever Top 500 Guide® webinar: Top 500 Secrets Revealed: Strategies of the Leading Online Retailers. Let our researchers' key findings guide your decision-making as you finalize your goals for the upcoming holiday season.

    Register to View and Learn:

    - How to compete against Amazon.com
    - Which factors boost—or lower—conversion rate
    - Which merchants aggressively market themselves online
    - Insights on shopper demographics

  • Presented by: Baynote

    How do your industry peers use metrics to drive bottom-line performance? Lauren Freedman, president of the e-tailing group, recently conducted in-depth interviews with 20 top retailers to find the answers.

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    Webinar
    Date: December, 2012

    How do your industry peers use metrics to drive bottom-line performance? Lauren Freedman, president of the e-tailing group, recently conducted in-depth interviews with 20 top retailers to find the answers. In this webcast, she’ll share insights from this exclusive Baynote-sponsored research along with highlights from the e-tailing group’s 2012 Annual Merchant Survey.

    Prepare to take notes – the doctor is in.

  • Presented by: Monetate

    This eBook reveals eight dos and don’ts of segmentation, as well as ways to leverage that knowledge to deliver more relevant customer experiences and improve your bottom line.

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    Industry Reports
    Date: July, 2013

    Make sure you’re asking the right questions from your data, and uncovering attributes about customers that you can respond to in real-time, in order to deliver the relevant website experiences needed to grow your business. This e-book reveals eight dos and don’ts of segmentation, as well as ways to leverage that knowledge to deliver more relevant customer experiences and improve your bottom line.

    You will learn:

    -- how focusing on just interesting data can lead to segments that you can't act on;  
    -- how high-volume segments don't always mean high-value customers; 
    -- why geographic, technographic and demographic attributes are still worth your attention; 
    -- who should be the segmentation rock stars at your company; and more.

    Get your FREE copy of Segmentation Dos and Don'ts now by filling out the form to the right.

    Sponsored by: Monetate

  • Presented by: 4-Tell

    4-Tell: Success Stories

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    Case Study
    Date: December, 2012

    We are proud to have a significant impact on our customers’ business. 4-Tell Boost® Recommendations for Web increases conversion and provides a better shopping experience for your customers.