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Resource Library

Resource Library

12 Item(s)

  • Presented by: GoECart

    Featured in Forrester Research 2012 Guide To Selecting Your eCommerce Solution Across North America and EMEA

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    Product Demos
    Date: December, 2012

    Featured in Forrester Research 2012 Guide To Selecting Your eCommerce Solution Across North America and EMEA

  • Presented by: Insite Software

    With careful consideration of seven key questions, successful implementation of a B2B ecommerce site cannot only be realized, but add significant value to the bottom line.

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    White Paper
    Date: December, 2012

    Business-to-Business (B2B) companies are rapidly entering ecommerce space as a way to simultaneously reach new customers, increase sales and cut costs. However, ecommerce is new territory for many B2B businesses, and while they are experts in their own industry, the successful launch of an ecommerce site can appear daunting. In addition, numerous B2B companies have experienced a failed or extremely challenging ecommerce site launch. These attempts typically were not only expensive, they also affected the long-term customer adoption rate of the portal – leaving companies questioning whether ecommerce is right for a B2B company after all. Rest assured that ecommerce is a perfect way for B2B companies to increase their sales and improve efficiencies while cutting costs. With careful consideration of seven key questions, successful implementation of a B2B ecommerce site cannot only be realized, but add significant value to the bottom line.

  • Presented by: CORESense Inc.

    Selecting the right retail system for your business is an important decision. To help you understand all the options, CORESense has developed the following collateral.

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    White Paper
    Date: December, 2012

    Selecting the right retail system for your business is an important decision. To help you understand all the options, CORESense has developed the following collateral.

  • Presented by: Mineful

    See Why Mineful is the Most Powerful Customer Retention Tool

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    Product Demos
    Date: December, 2012

    See Why Mineful is the Most Powerful Customer Retention Tool

    • Free 30-Day Trial
    • Detects purchase pattern changes
    • Triggered emails
    • Easy integration with shopping cart software
    • User behavior dashboards
    • Latest technology, built by PhDs

    Contact us for an online demo or try Mineful's customer retention tool for free.

  • Presented by: Bronto Software Inc.

    All online retailers experience shopping cart abandonment. In fact, with rates averaging between 60-70%, marketers know that the majority of shoppers who start the checkout process will leave before completing it.

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    White Paper
    Date: December, 2012

    All online retailers experience shopping cart abandonment. In fact, with rates averaging between 60-70%, marketers know that the majority of shoppers who start the checkout process will leave before completing it.

    Those departing shoppers represent a significant amount of revenue. To recapture as much of that revenue as possible, you need to be aware of reasons for abandonment and the top strategies for bringing those shoppers back.

    For this white paper, we examined the carting experience and follow-up email strategies of 100 retailers.  You'll discover:

    • Top reasons shoppers abandon online purchases
    • Analysis of post-abandonment email strategies
    • Recommendations for maximizing conversions

    "From Abandon to Conversion: Why Shoppers Abandon Carts and What Merchants Can Do About It."

  • Presented by: MarketLive Inc.

    In 2007, after a thorough evaluation, totes»ISOTONER selected MarketLive as the company to replace its home-grown site with a new state-of-the-art eCommerce solution.

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    Case Study
    Date: December, 2012

    In 2007, after a thorough evaluation, totes»ISOTONER selected MarketLive as the company to replace its home-grown site with a new state-of-the-art eCommerce solution. Since that time, totes»ISOTONER and MarketLive have developed a close partnership.

    “Personally, I don’t want to work with vendors, I only want to work with partners,” said Reighley. “MarketLive is a great example of a real partnership. They truly understand our business and are committed to our success.”

  • Presented by: Knotice

    Making Sense of Mobile Marketing is a must read for anyone beginning to explore mobile marketing or looking for important information to make their current mobile efforts more meaningful to end users and more measurable for the bottom line.

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    White Paper
    Date: December, 2012

    Making Sense of Mobile Marketing is a must read for anyone beginning to explore mobile marketing or looking for important information to make their current mobile efforts more meaningful to end users and more measurable for the bottom line.

    Author Bryce Marshall, Knotice’s Director of Strategic Services, is internationally recognized for his insight on mobile marketing. Submit the form on the right to download the white paper now and learn how to build and execute a winning mobile marketing strategy

  • Presented by: Miva Merchant

    Miva Merchant has launched more than 300,000 online stores since 1997 and helped our customers sell more than $100 billion online.

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    Videos
    Date: December, 2012

    Miva Merchant has launched more than 300,000 online stores since 1997 and helped our customers sell more than $100 billion online.

  • Presented by: OrderDynamics Corp.

    Welcome to our growing library of eCommerce case studies. These documents provide insight and thought leadership for eCommerce and retail communities, and are designed to help you make the right decision for your organization.

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    Case Study
    Date: December, 2012

    Welcome to our growing library of eCommerce case studies. These documents provide insight and thought leadership for eCommerce and retail communities, and are designed to help you make the right decision for your organization.

  • Presented by: SAS Institute Inc.

    In this custom RIS research report, retailers discuss the major challenges to creating an analytics platform that supports omni-channel merchandising – as well as the competitive advantages.

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    Industry Reports
    Date: November, 2012

    Until a little more than a decade ago, merchandisers only had to deal with physical stores and websites. Then came the shift to online sales and more recently the buzz from mobile and social channels. The proliferation of channels is driven by customers who demand a seamless shopping experience. The impact from these customers is a major disruption in the way merchandisers work – and drives home the point that they need upgraded tools and interactive marketing strategies to compete.

    In this custom RIS research report, retailers discuss the major challenges to creating an analytics platform that supports omni-channel merchandising – as well as the proven advantages.

  • Presented by: SAS Institute Inc.

    This paper identifies how retailers can get the most value from mobile. Recommendations include: giving ownership to one executive, elevating pricing transparency, and empowering employees with Wi-Fi. To find out more, download the full report.

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    Industry Reports
    Date: December, 2012

    The paper identifies several strategies that forward-thinking retailers are using to get the most advantage from mobile technology. Recommendations include:

    • Give Clear Ownership — A single executive, tasked with managing and improving the overall customer experience, is vital to pushing mobile programs forward.
    • Make Price Transparency a Priority — Price transparency is real, thanks to Amazon's Price Check and eBay's RedLaser applications; retailers need to embrace the capability.
    • Better Understand a Consumer's Path to Purchase — A consumer's path to purchase often begins outside the store and may traverse several "channels.". Retailers must intersect with consumers at the right moment with the right offers.
    • Connectivity Is a Must — Without some sort of connectivity in the store, retailers can't hope to enhance the store experience with mobile. Employees must have Wi-Fi access to be at least as informed as the consumer.

    To find out more, download the full report.

    Sponsored by: SAS

  • Presented by: ExactTarget

    Let’s face it—your brand is being discussed on the real-time web through hundreds and thousands of real-time email, mobile, social, and website messages a second.

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    Product Demos
    Date: December, 2012

    Let’s face it—your brand is being discussed on the real-time web through hundreds and thousands of real-time email, mobile, social, and website messages a second. As a result, your brand is the sum of those conversations, and it’s not enough to remain idle or stand by.

    It’s time to get real when it comes to your marketing, and in order to do so, you need real-time data. ExactTarget’s new brief, Real-Time Marketing: Data is the New Creative of the Real-Time Web, will turn the challenges of the real-time web into real-smart marketing opportunities with key insights from industry experts.  

    Inside the Brief:

    • Explore how data has replaced creative over time
    • Understand the types of customer data and insights available to modern marketers
    • Learn how to use real-time data to join and manage real-time conversations