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Resource Library

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  • Presented by: FedEx

    Top 1000 web merchants with the best conversion rates target the right consumers, make shopping easy and remove any obstacles to purchasing.

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    IR Thought Leadership
    Date: May, 2014

    Conversion Rate Secrets of the Internet Retailer Top 1000
    Insights into what's driving growth in sales conversion among America's leading web merchants

    This exclusive Internet Retailer research report, commissioned by Fedex, examines the conversion rate by way of original research through a survey of web retailers, data culled from the thousands of metrics Internet Retailer collects on its Top 1000 retailers, and analysis by Internet Retailer's seasoned researchers and journalists. This report also features case studies of Top 1000 retailers who are continually testing, deploying and upgrading strategies and tactics to improve conversion rates. Top 1000 web merchants with the best conversion rates target the right consumers, make shopping easy and remove any obstacles to purchasing.

    Sponsored by FedEx

  • Presented by: MarketingSherpa

    Just Released: The E-commerce Benchmark Study. The largest, most scientifically reliable study conducted on the state of e-commerce marketing. Click on the link below to download your copy.

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    Industry Reports
    Date: June, 2014

    The MarketingSherpa E-commerce Benchmark Study quickly arms you with data you need to make key business decisions and gain budget and resources from business leaders and clients.

    This study was:

    – Conducted with 4,346 e-commerce marketing professionals
    – Comprised of 94 charts including cross-tabulated data on the most successful e-commerce marketing practices
    – Distilled from more than 3,000 hours of research from a range of e-commerce experts, leaders and practitioners

    Download your copy of the study by clicking the button below.

    Presented by: MarketingSherpa

  • Presented by: Internet Retailer

    The Thought Leadership articles in this guide targeted specific technologies and offered strategic insights and practical tactics today’s forward-thinking web retailers need to employ to keep their businesses moving at the speed of innovation.

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    IR Thought Leadership
    Date: April, 2014

    Key insights from the 2014 Guide to E-commerce Technology

    The Thought Leadership articles in this guide targeted specific technologies and offered strategic insights and practical tactics today’s forward-thinking web retailers need to employ to keep their businesses moving at the speed of innovation. With a dual focus on providing day-to-day and long-term solutions, the successful marriage of suppliers’ technologies/services and web retailers operate result in greater efficiency and anticipating challenges before they develop into problems.

  • Presented by: Internet Retailer

    Rich in real-world advice, the Thought Leadership articles in the Top Tech Guide underscored the vital partnership between solutions providers and web retailers in the Top 500 and Second 500 (the Top 1,000) when it comes to addressing the barriers that e-retailers face in achieving maximum efficiency and thus profitability.

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    IR Thought Leadership
    Date: April, 2014

    Key insights from the 2014 Top Tech Guide

    Rich in real-world advice, the Thought Leadership articles in the Top Tech Guide underscored the vital partnership between solutions providers and web retailers in the Top 500 and Second 500 (the Top 1,000) when it comes to addressing the barriers that e-retailers face in achieving maximum efficiency and thus profitability.

  • Presented by: Internet Retailer

    In this Thought Leadership article, ChannelAdvisor, a major global supplier, gave a straightforward scoop on market trends and outlined the best methods for U.S. web retailers to leverage them in their global expansionist ambitions.

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    IR Thought Leadership
    Date: April, 2014

    Key insights from the 2014 Guide to E-commerce Technology

    In this Thought Leadership article, ChannelAdvisor, a major global supplier, gave a straightforward scoop on market trends and outlined the best methods for U.S. web retailers to leverage them in their global expansionist ambitions. An “Agile Cross-Border Trade framework” was highlighted as an incremental growth formula to help retailers scale their businesses internationally. Significantly, the article demystified how web retailers can effectively compete in Chinese online marketplaces, which have a huge impact on e-commerce in China.

  • Presented by: DynamicAction

    The results of an early 2014 Internet Retailer survey of 165 retail executives suggest that while they have lots of data, they can't use it effectively to make decisions that will increase profits—and that they know it. A big part of the problem is that retailers collect data through a myriad of systems, and that they lack the means to quickly establish relationships between data sets and draw meaningful conclusions.

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    IR Thought Leadership
    Date: April, 2014

    What a siloed retail organization means to your bottom line

    Online retailers have lots of data ... but can they use it effectively to make decisions that will increase profits.

    The results of an early 2014 Internet Retailer survey of 165 retail executives suggest they can't today—and that they know it. A big part of the problem is that retailers collect data through a myriad of systems, and that they lack the means to quickly establish relationships between data sets and draw meaningful conclusions.

    These results and special survey report reflect the reality that too often retailers can only peer into the information collected by one department at a time.

    Sponsored by: DynamicAction

  • Presented by: Windsor Circle

    CoffeeForLess was able to make over half a million dollars in six months by leveraging purchase history data imported by Windsor Circle.

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    Case Study
    Date: February, 2014

    CoffeeForLess, an IR500 retailer, adopted Windsor Circle's software and services to help increase brand awareness and loyalty through automated lifecycle marketing, with the ultimate goal of getting more customers to their third purchase, a critical retention metric. CoffeeForLess was able to make over half a million dollars in six months by leveraging purchase history data imported by Windsor Circle. Check out this brand new case study to learn more.

    Download this free 6-page case study and learn:

    – Which data drove 66% more opens and 125% more clicks
    – How to use order data to automate replenishment campaigns
    – How to ID and save your churning customers
    – More about the data-driven customer life cycle

    Click below to download this free case study featuring CoffeeForLess.

    Sponsored by: Windsor Circle

  • Presented by: Sumall

    Social media can be like navigating a labyrinth of retweets, likes, and pins, innocently wandering from friends’ wedding photos to sepia-filtered shots of puppies until you find yourself pinning peanut butter cheesecake recipes into the early morning hours wondering how it came to this. But once you’ve snapped out of your daze, you’ll see that maintaining your business’s presence on social media is an awesome way to directly interact with customers, potential leads, and fans.

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    White Paper
    Date: October, 2013

    Social media can be like navigating a labyrinth of retweets, likes, and pins, innocently wandering from friends’ wedding photos to sepia-filtered shots of puppies until you find yourself pinning peanut butter cheesecake recipes into the early morning hours wondering how it came to this. But once you’ve snapped out of your daze, you’ll see that maintaining your business’s presence on social media is an awesome way to directly interact with customers, potential leads, and fans.

    The SumAll blog is a reservoir of information on everything from e-commerce trends to website design in the form of quick step-by-step guides on how to gain a Twitter following as well as in-depth editorials on the state of big data. Social media has and continues to be the most coveted subject as small and enterprise businesses alike realize that platforms like Twitter and Instagram are integral in maintaining an effective marketing strategy.

    How Not to Suck at Social Media Marketing is our curated collection of 11 social media marketing stories from our blog to help you use social smarter.

    Sponsored by: SumAll

  • Presented by: Sumall

    As marketers, we often focus our attention on attracting new customers while neglecting the needs of our most valuable demographic. Returning customers may have the lowest acquisition costs but help us to build and sustain the highest profits.

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    White Paper
    Date: October, 2013

    We all do a million things to grow our business, but have you ever stopped to think about the true value of some of your best customers?

    As marketers, we often focus our attention on attracting new customers while neglecting the needs of our most valuable demographic. Returning customers may have the lowest acquisition costs but help us to build and sustain the highest profits.

    Lifetime Value, or LTV, is an assessment of how often customers return and how much they spend. Businesses can use LTV to derive the value of their company and to determine the amount that is available to spend on acquiring customers. This paper will provide insights and statistics on why LTV is regarded as the guidepost for most businesses as well as provide ways you can find out who your returning customers are and how to keep that number up.

    Sponsored by: SumAll

  • Presented by: Internet Retailer

    Moderated by Don Davis, editor-in-chief of Internet Retailer magazine, our live, 60-minute webinar will highlight the leaders and trends shaping U.S. e-commerce.

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    Webinar
    Date: September, 2013

    Internet Retailer's 2013 Top 500 Guide® comprehensively ranks and profiles the 500 web merchants who control 76% of the $226 billion U.S. e-commerce market. How did these e-retailers achieve this elite status? What are their secrets of success that you can emulate, regardless of the size of your e-retailing business?

    The answers to those and other questions will be revealed by the authors of the Top 500 Guide®, who know America's 500 largest e-retailers better than anyone, during our first-ever Top 500 Guide® webinar: Top 500 Secrets Revealed: Strategies of the Leading Online Retailers. Let our researchers' key findings guide your decision-making as you finalize your goals for the upcoming holiday season.

    Register to View and Learn:

    - How to compete against Amazon.com
    - Which factors boost—or lower—conversion rate
    - Which merchants aggressively market themselves online
    - Insights on shopper demographics