Resource Library

Resource Library

2 Item(s)

  • Presented by: Adobe

    Discover new insights into the beliefs of consumers and professional marketers.

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    Case Study
    Date: October, 2012

    As society becomes more engrossed in the digital space and our culture becomes more involved in social media, the way we advertise is changing as well as the way consumers view advertising. Adobe conducted a study on how consumers view advertisements and the marketers behind the advertisements.  "Click Here: The State of Online Advertising," highlights how marketers are missing a powerful opportunity to engage with consumers and build their brands online.

  • Presented by: Heiler Software Corp.

    The study shows benchmarks on how international retailers and manufacturers can optimize their business model, revenues, and costs with a Product Information Management (PIM) solution.

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    White Paper
    Date: December, 2012

    The results of the international PIM study shows a return on investment (ROI) from an Enterprise Product Information Management (PIM) solution is possible within the framework of a multichannel commerce strategy.

    Over 300 retailers and manufacturers from 17 countries participated in the extensive study by Heiler Software. The study delivers more than 30 pages measurable results.

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