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Resource Library

6 Item(s)

  • Presented by: ROI Revolution

    Download this free report today, give it a quick read, and grow your revenue and profit from the newly revised Google Shopping campaigns.

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    Industry Reports
    Date: May, 2014

    Google Shopping has just undergone a major overhaul in AdWords.

    Upgrading isn't optional. By August 2014, all existing Product Listing Ad campaigns will be forced into this updated structure.

    These new Google Shopping campaigns demand a new level of optimization.

    Read this special report to discover:

    – Which key metrics about your competitors' performance are now accessible.
    (and how to keep this peephole from disappearing!)
    – How to avoid the fresh pitfall of overzealous optimization.
    – The new exhaustively detailed performance data hidden away in an unobvious location.
    (and when to use it.)
    – A simple upgrade plan to keep from losing sales during the forced campaign transition.

    Download this free report today, give it a quick read, and grow your revenue and profit from the newly revised Google Shopping campaigns.

    Sponsored by: ROI Revolution

  • Presented by: Neustar

    Learn how to defuse the three most common types of cyber attacks - distributed denial of service (DDoS), domain name system (DNS) and application layer attacks - and stay one-step ahead of these attackers.

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    IR Thought Leadership
    Date: April, 2014

    How to defuse the growing threat from cyberattacks

    It is no longer a matter of IF e-retailers will be a target of a cyberattack, but WHEN.

    Retail cyberattackers are launching attacks with growing frequency and sophistication—and showing greater ability to evade detection. The net-net: Retailers are more vulnerable than ever.

    Learn how to defuse the three most common types of attacks – distributed denial of service (DDoS), domain name system (DNS) and application layer attacks – and stay one-step ahead of these attackers.

    Sponsored by: Neustar

  • Presented by: LexisNexis

    These downloads spell out what merchants should do right now to mitigate fraud risk and improve profits in 2014.

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    Webinar
    Date: March, 2014

    Reap the Benefits of eCommerce While Minimizing Fraud

    The recent LexisNexis Post-Holiday webinar: eCommerce, mCommerce and Your Risk Solutions Process summarized the impact of fraud on 2013 holiday business for retailers that accept Internet and mobile transactions—and who doesn't these days? If you missed the webinar, these downloads spell out what merchants should do right now to mitigate fraud risk and improve profits in 2014.

    Download the webinar materials to learn:

    – Key fraud issues affecting the eCommerce & mCommerce space;
    – What you need to know about data breaches and the affect they can have on your business;
    – What steps to take to protect your retail/eCommerce business this year;
    – How to strengthen your authentication and anti-fraud measures; and

    Click through to download the webinar recording and slide deck to get all of the insights from 2013 and learn strategies to improve your outlook for 2014.

    Sponsored by: LexisNexis

  • Presented by: SecureBuy

    SecureBuy has been fighting against “friendly fraud” and “cyber shoplifting” by developing solutions to keep criminals out of the shopping cart.

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    IR Thought Leadership
    Date: March, 2014

    SecureBuy has been fighting against "friendly fraud" and "cyber shoplifting" by developing solutions to keep criminals out of the shopping cart. The recent onslaught of data breaches and FBI warnings of increasing attacks have pushed fraud prevention to the top of many merchants' priority lists. Yet finding the silver bullet to manage e-commerce fraud can be daunting.

    Sponsored by SecureBuy

  • Presented by: Internet Retailer

    E-retailers, eager to capture a bigger piece of a global e-commerce market that exceeded $1 trillion last year according to eMarketer Inc., also must set their sights on search engine optimization.

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    Industry Reports
    Date: April, 2013

    When online retailers cross international borders and enter new markets, they need to figure out more than just how to ship to new countries offer sales in local currencies and languages. Those e-retailers, eager to capture a bigger piece of a global e-commerce market that exceeded $1 trillion last year according to eMarketer Inc., also must set their sights on search engine optimization. (391)

    Global e-commerce will exceed $1.2 trillion in 2013, so there are big opportunities for online retailers to sell internationally. But first they have to attract the attention of consumers in markets they enter. Showing up high in natural search results is a great way to do that, but retailers must master the search engine optimization tactics that work best in each market.

    Sponsored by: RankAbove

  • Presented by: Internet Retailer

    Recognizing that the IRCE 2013 agenda is pretty overwhelming, the editors of Internet Retailer have identified 10 sessions that you won't want to miss.

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    Industry Reports
    Date: May, 2013

    You've got questions, IRCE 2013 has answers

    Think about the hottest topics in e-commerce: How do stores leverage their online assets? How to profit from the new paid Google Shopping program? How do I choose a new e-commerce platform? What are the best ways to serve consumers shopping by smartphones and tablets, and reach shoppers via social networks? All these and more will be addressed by the 200-plus speakers presenting at the 100-plus sessions at IRCE 2013 in Chicago, June 4-7. Recognizing that the agenda is pretty overwhelming, the editors of Internet Retailer have identified 10 sessions that you won't want to miss.