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Resource Library

Resource Library

11 Item(s)

  • Presented by: Internet Retailer

    Moderated by Don Davis, editor-in-chief of Internet Retailer magazine, our live, 60-minute webinar will highlight the leaders and trends shaping U.S. e-commerce.

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    Webinar
    Date: September, 2013

    Internet Retailer's 2013 Top 500 Guide® comprehensively ranks and profiles the 500 web merchants who control 76% of the $226 billion U.S. e-commerce market. How did these e-retailers achieve this elite status? What are their secrets of success that you can emulate, regardless of the size of your e-retailing business?

    The answers to those and other questions will be revealed by the authors of the Top 500 Guide®, who know America's 500 largest e-retailers better than anyone, during our first-ever Top 500 Guide® webinar: Top 500 Secrets Revealed: Strategies of the Leading Online Retailers. Let our researchers' key findings guide your decision-making as you finalize your goals for the upcoming holiday season.

    Register to View and Learn:

    - How to compete against Amazon.com
    - Which factors boost—or lower—conversion rate
    - Which merchants aggressively market themselves online
    - Insights on shopper demographics

  • Presented by: Listrak

    This recent holiday season saw a big increase in the number of online and mobile shoppers. This means you need to have a strategy in place to keep these new customers engaged and active after the holidays in order to turn them into loyal and long-term customers.

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    White Paper
    Date: January, 2014

    This recent holiday season saw a big increase in the number of online and mobile shoppers. This means you need to have a strategy in place to keep these new customers engaged and active after the holidays in order to turn them into loyal and long-term customers.

    Personalize campaigns with product recommendations

    The key to re-engaging these shoppers is to create personalized email campaigns, and adding recommended products to post-holiday campaigns is a great way to keep new customers buying from you. In fact, 77% of online shoppers make additional purchases when presented with recommended products that match their individual preferences.

    Download this whitepaper to learn how you can turn your mass post-holiday blasts into extremely personalized campaigns that are merchandised to customers individually. It includes five new campaign ideas and other suggestions on where and how to use recommended merchandise to increase sales.

    Sponsored by Listrak

  • Presented by: Internet Retailer

    Retailers have to rethink their personalization strategies in light of evolving consumer preferences and behaviors in order to present content that is timely and relevant today, and in the future.

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    IR Special Reports
    Date: April, 2014

    Yesterday's personalization methods won't work in today's mobile and multifaceted retail world.

    Online retailers sell more when they present a web site visitor products and content tailored to her interests. And as consumers' Internet usage patterns evolve—with shoppers spending a tremendous amount of time on social networks and on news and entertainment sites, for example—a data-savvy e-retailer can use a shopper's behavioral data to personalize its site content even for a shopper who has never visited the retailer's site.

    In short, retailers have to rethink their personalization strategies in light of evolving consumer preferences and behaviors in order to present content that is timely and relevant today, and in the future.

    This Special Report sponsored by: Neustar, and hiConversion.

  • Presented by: Internet Retailer

    In this Thought Leadership article, ChannelAdvisor, a major global supplier, gave a straightforward scoop on market trends and outlined the best methods for U.S. web retailers to leverage them in their global expansionist ambitions.

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    IR Thought Leadership
    Date: April, 2014

    Key insights from the 2014 Guide to E-commerce Technology

    In this Thought Leadership article, ChannelAdvisor, a major global supplier, gave a straightforward scoop on market trends and outlined the best methods for U.S. web retailers to leverage them in their global expansionist ambitions. An “Agile Cross-Border Trade framework” was highlighted as an incremental growth formula to help retailers scale their businesses internationally. Significantly, the article demystified how web retailers can effectively compete in Chinese online marketplaces, which have a huge impact on e-commerce in China.

  • Presented by: Internet Retailer

    Rich in real-world advice, the Thought Leadership articles in the Top Tech Guide underscored the vital partnership between solutions providers and web retailers in the Top 500 and Second 500 (the Top 1,000) when it comes to addressing the barriers that e-retailers face in achieving maximum efficiency and thus profitability.

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    IR Thought Leadership
    Date: April, 2014

    Key insights from the 2014 Top Tech Guide

    Rich in real-world advice, the Thought Leadership articles in the Top Tech Guide underscored the vital partnership between solutions providers and web retailers in the Top 500 and Second 500 (the Top 1,000) when it comes to addressing the barriers that e-retailers face in achieving maximum efficiency and thus profitability.

  • Presented by: Internet Retailer

    The Thought Leadership articles in this guide targeted specific technologies and offered strategic insights and practical tactics today’s forward-thinking web retailers need to employ to keep their businesses moving at the speed of innovation.

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    IR Thought Leadership
    Date: April, 2014

    Key insights from the 2014 Guide to E-commerce Technology

    The Thought Leadership articles in this guide targeted specific technologies and offered strategic insights and practical tactics today’s forward-thinking web retailers need to employ to keep their businesses moving at the speed of innovation. With a dual focus on providing day-to-day and long-term solutions, the successful marriage of suppliers’ technologies/services and web retailers operate result in greater efficiency and anticipating challenges before they develop into problems.

  • Presented by: Internet Retailer

    Virtually every retailer relies on email to engage customers and to keep them coming back. And to maximize results from your email campaigns, retailers must make sure to put the right products in front of the right customers at the right time.

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    IR Thought Leadership
    Date: May, 2014

    Personalization is a proven strategy for boosting email click-throughs and conversions.

    Virtually every retailer relies on email to engage customers and to keep them coming back. And to maximize results from your email campaigns, retailers must make sure to put the right products in front of the right customers at the right time.

    In a recent survey conducted by Internet Retailer, 59.5% of retailers say emails featuring personalized products increase click-through rates and 57.4% report higher conversion rates. What those numbers mean is that not only should you be sending personalized emails, you should be sending a higher volume of them. This special survey report, sponsored by Listrak, reflect the reality that personalized email generates sales, and sending personalized email more often will generate more sales.

    Report sponsored by Listrak

  • Presented by: MarketingSherpa

    Just Released: The E-commerce Benchmark Study. The largest, most scientifically reliable study conducted on the state of e-commerce marketing. Click on the link below to download your copy.

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    Industry Reports
    Date: June, 2014

    The MarketingSherpa E-commerce Benchmark Study quickly arms you with data you need to make key business decisions and gain budget and resources from business leaders and clients.

    This study was:

    – Conducted with 4,346 e-commerce marketing professionals
    – Comprised of 94 charts including cross-tabulated data on the most successful e-commerce marketing practices
    – Distilled from more than 3,000 hours of research from a range of e-commerce experts, leaders and practitioners

    Download your copy of the study by clicking the button below.

    Presented by: MarketingSherpa

  • Presented by: FedEx

    Top 1000 web merchants with the best conversion rates target the right consumers, make shopping easy and remove any obstacles to purchasing.

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    IR Thought Leadership
    Date: May, 2014

    Conversion Rate Secrets of the Internet Retailer Top 1000
    Insights into what's driving growth in sales conversion among America's leading web merchants

    This exclusive Internet Retailer research report, commissioned by Fedex, examines the conversion rate by way of original research through a survey of web retailers, data culled from the thousands of metrics Internet Retailer collects on its Top 1000 retailers, and analysis by Internet Retailer's seasoned researchers and journalists. This report also features case studies of Top 1000 retailers who are continually testing, deploying and upgrading strategies and tactics to improve conversion rates. Top 1000 web merchants with the best conversion rates target the right consumers, make shopping easy and remove any obstacles to purchasing.

    Sponsored by FedEx

  • Presented by: Neustar

    Download Neustar’s A–Z Glossary of Personalized Marketing to better understand the components of scaled, personalized marketing.

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    White Paper
    Date: August, 2014

    Personalized marketing. The whole industry's talking about it—but what exactly does it mean? Are we all speaking the same language?

    Get your free glossary now to cut through the jargon. Become fluent in personalized marketing to help your organization reach customers more relevantly and drive sales.

    Download Neustar's A-Z Glossary of Personalized Marketing to learn:

    The meaning of key terms: activation, closed loop, identity, single view and much more
    How the components fit together to enable personalized dialogue at scale
    Success stories of companies that are using real-time insights to identify, segment, target, personalize and win

    Neustar, the first real-time provider of cloud-based information services and data analytics, is pleased to offer this resource free.

    Sponsored by: Neustar

  • Presented by: Acquia

    To remain competitive, brands need to deliver unified and engaging content, commerce, and social experiences at a fast pace. This ebook outlines five strategies for closing the content and commerce integration gap to stay ahead of the game.

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    Industry Reports
    Date: October, 2014

    The game has changed for retailers and brands online. Consumers can forge their own unique discovery path through digital sites and platforms, with limitless options.

    However, legacy commerce sites don’t meet the expectations of today’s consumer. The “shop button” era has come to a close.

    To remain competitive, brands need to deliver unified and engaging content, commerce, and social experiences at a fast pace.

    Enabling this is not a small undertaking. This ebook outlines five strategies for closing the content and commerce integration gap to stay ahead of the game.

    Sponsored by Acquia