Resource Library

Resource Library

Items 1 to 50 of 73 total

  • Presented by: Oracle

    Learn how leading B2C and B2B brands are using Oracle Commerce to increase revenue, customer engagement, and operational efficiency while providing consistent, relevant, and personalized omni-channel buying experiences.

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    Industry Reports
    Date: August, 2014

    600% increase in sales, 50% increase in conversion rates, 60% increase in page views

    Learn how leading B2C and B2B brands are using Oracle Commerce to increase revenue, customer engagement, and operational efficiency while providing consistent, relevant, and personalized omni-channel buying experiences.

    Sponsored by Oracle

  • Presented by: Internet Retailer

    Preparing a holiday 2014 strategy can require looking at nearly every area of the retailer's business. By starting now, retailers have plenty of time to implement and test technologies and tactics so that when November and December roll around, they're ready.

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    IR Special Reports
    Date: February, 2014

    Plan ahead for the next holiday rush

    Identifying the right technologies and procedures now can help retailers avoid potential pitfalls during the hectic holiday season.

    With both the holiday shopping season and the subsequent wave of returns in the rearview mirror, it's time to start planning for the 2014 holiday season. Savvy retailers know that holiday planning starts in February, when the lessons learned from the previous holiday season are still fresh in their minds.

    Preparing a holiday 2014 strategy can require looking at nearly every area of the retailer's business. By starting now, retailers have plenty of time to implement and test technologies and tactics so that when November and December roll around, they're ready.

    This Special Report sponsored by Newgistics, SaddleCreek, and Tenzing.

  • Presented by: Listrak

    Our extremely popular workshop series continues in Chicago the day before IRCE. This one-day event provides retailers the information needed to create personalized experiences across the entire customer journey using 360° customer insights and predictive analytics.

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    Workshop
    Date: May, 2014

    Join Us for Our Omnichannel Marketing Workshop
    June 9, 2014 | Hyatt Regency McCormick Place, Chicago

    Our extremely popular workshop series continues in Chicago the day before IRCE. This one-day event provides retailers the information needed to create personalized experiences across the entire customer journey using 360° customer insights and predictive analytics. The tactics you learn in this workshop will give you the tools you need to expand your customer base, increase engagement and, ultimately, add incremental revenue directly to your bottom line.

    Are you a retailer interested in attending? Past workshops have sold out quickly and space is limited, so register today.

    Sponsored by: Listrak

  • Presented by: Insite Software

    A leader in its industry, Thule wanted a B2C experience for their B2B eCommerce customers. Watch this video to see how Thule earned rave reviews from their customers.

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    Videos
    Date: June, 2014

    A leader in its industry, Thule wanted a B2C experience for their B2B eCommerce customers. After launching on the InsiteCommerce™ Platform, Thule, a maker of bike racks, child carriers, baskets and related products, is enjoying higher revenues, higher adoption rates, and happier customers.

    Thule successfully sold its products through a network of dealers and distributors, but had a very low adoption rate for their dealer site. In order to maintain its position as a category leader, Thule knew they needed to overhaul their existing site and improve their customers' experience. After launching their site powered by InsiteCommerce, the site's user adoption rate in Canada (one of Thule's new markets) doubled in the first two months—far exceeding their expectations. Watch this video to see how Thule earned rave reviews from their customers.

    Sponsored by: Insite Software

  • Presented by: WoodWing

    WoodWing is doing a survey on Digital Asset Management (DAM), to gather information from 3 target groups: DAM novices, DAM users, and DAM experts. The questions are meant to give an impression of the level of awareness, user experience, and perception among those three target groups toward DAM.

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    Case Study
    Date: April, 2014

    About WoodWing:

    WoodWing Software, founded in the year 2000, has its headquarters in Zaandam, The Netherlands, and has regional sales offices in Europe, the Americas and Asia Pacific. WoodWing Software develops and markets a premier, cost-efficient multi-channel publishing system, Enterprise, and the next generation digital asset management system, Elvis DAM. WoodWing’s solutions are aimed at magazine, newspaper and book publishers, corporate publishers, agencies and marketing departments to reach their audience.  

    WoodWing Digital Asset Management (DAM) Survey 2014:

    WoodWing is doing a survey on Digital Asset Management (DAM), to gather information from 3 target groups: DAM novices, DAM users, and DAM experts. The questions are meant to give an impression of the level of awareness, user experience, and perception among those three target groups toward DAM. 

    The survey target group is non-discriminate of industry, and is available from those with little to no knowledge of DAM, those who may use it occasionally, and those with professional knowledge of DAM systems.

    The survey is open until April 30th. With partaking in the survey, participants get a chance to win a GoPro HERO3+ Black Edition, worth $399.99.

  • Presented by: Needle

    This white paper will highlight how ecommerce leaders can deploy brand advocates to emotionally engage customers, build long-term relationships that capture net new revenue, and consistently meet or exceed sales quotas.

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    White Paper
    Date: August, 2014

    Companies collectively spend billions of dollars on lead generation campaigns to attract new customers and invest heavily in programs to retain them.

    If marketers can’t create an emotional connection between brand and customer that compels customers to buy more and more often, companies will spend a disproportionate amount of their budgets trying to recapture the same customers.

    This white paper will highlight how ecommerce leaders can deploy brand advocates to emotionally engage customers, build long-term relationships that capture net new revenue, and consistently meet or exceed sales quotas.

    Sponsored by Needle

  • Presented by: LexisNexis

    The annual True Cost of Fraud study conducted by LexisNexis Risk Solutions has helped thousands of retailers stay abreast of the latest risks and solutions related to eCommerce. This year, LexisNexis debuts a study specifically focusing on fraud challenges faced by merchants, financial institutions and consumers in the rapidly expanding mCommerce segment.

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    White Paper
    Date: February, 2014

    The All-New LexisNexis® True Cost of FraudSM Mobile Study

    The annual True Cost of Fraud study conducted by LexisNexis Risk Solutions has helped thousands of retailers stay abreast of the latest risks and solutions related to eCommerce. This year, LexisNexis debuts a study specifically focusing on fraud challenges faced by merchants, financial institutions and consumers in the rapidly expanding mCommerce segment.

    The new study finds that merchants of all sizes are largely unprepared for the fraud that accompanies offering a mobile payment solution such as mPOS, Apps, and other mobile-powered solutions, and are generally unequipped to handle the fraud that invariably accompanies these channels.

    Download the True Cost of Fraud Mobile study to learn about:

    - Key fraud issues affecting the mCommerce space;
    - How the distribution of fraud is shifting across different types of mobile transactions and what it means for your bottom line;
    - How to strengthen your authentication and anti-fraud measures, and;
    - How to reap the benefits of different types of mCommerce while mitigating the efforts of ever more creative fraudsters.

    Download today for all of the insights you need to safely grow your mCommerce channel and protect your revenue.

    Sponsored by: LexisNexis Risk Solutions

  • Presented by: Internet Retailer

    Retailers gain valuable insights when shoppers sign in with their social network credentials.

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    IR Special Reports
    Date: May, 2014

    Streamline login and checkout for online shoppers
    Retailers gain valuable insights when shoppers sign in with their social network credentials

    Much like consumer fatigue with loyalty cards, consumers have grown tired of having to recall or reset the plethora of usernames and passwords they have created to sign into e-retail sites.

    Online shoppers want a simpler way of logging into web sites. One solution is to chuck the traditional, retailer-specific account registration and allow consumers to log in using usernames and passwords they've already created for popular social networks like Facebook and Twitter. Rather than asking a consumer to create a new account, a retailer can invite her to click a button linked to a social network. She enters her username and password for that network, which authenticates her for the retailer. The retail site displays buttons featuring the logos of the major social networks offered by the retailer, making it easy for the consumer to choose the network credentials she prefers to use.

    This Special Report sponsored by: Gigya.

  • Presented by: MarketingSherpa

    Download your free Quick Guide to Conversion Rate Optimization in less than 2 minutes.

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    Free Guide
    Date: April, 2014

    Online testing has become standard practice in many marketing departments, yet our research has shown that almost half of those departments don't calculate statistical significance! In other words, they are making important decisions based on bad data!

    MarketingSherpa Quick Guide to Conversion Rate Optimization will provide you with 9 tactics to ensure you are running valid tests including a free validity tool to record and evaluate your testing data.

    This free 14-page report will teach you how to:

    – Design split tests and multifactorial tests
    – Avoid the three most common validity threats
    – Determine the proper sample size
    – Work with a small sample size
    – Optimize calls-to-action for maximum conversion

    Download your free Quick Guide to Conversion Rate Optimization in less than 2 minutes >>

    Sponsored by: MarketingSherpa

  • Presented by: Neustar

    Gain actionable insights to optimize your media planning with Neustar’s 2013 Global Media Intelligence Report.

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    Industry Reports
    Date: February, 2014

    The Neustar 2013 Global Media Intelligence Report delivers authoritative performance data vital to agencies and advertisers alike. Learn the industry's latest on:

    – How digital channels compare for cost, reach, quality of users, and upper-funnel contributions to conversions
    – Performance trends and results for mobile campaigns and video networks
    – How online ads influence online and offline conversions – including which channels are most effective

    Download the 2013 Global Media Intelligence Report today!

    Sponsored by: Neustar

  • Presented by: Boldchat

    This free study, conducted by the e-tailing group and sponsored by BoldChat that explores the changing mobile landscape from the eyes of both consumers and retailers.

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    Free Guide
    Date: August, 2014

    Merchants Seek Mobile Mastery is a free study, conducted by the e-tailing group and sponsored by BoldChat that explores the changing mobile landscape from the eyes of both consumers and retailers. With their analysis of the mobile sites of more than 50 companies, you'll learn:

    – What online shoppers are looking for in a mobile site
    – Key areas to focus on to help branding and merchandise coexist
    – Best practices to improve the mobile experience and increase conversions

  • Presented by: Wpromote

    Experts & Engines is a must read if you: A) Feel that you aren’t getting the best possible ROI, B) Are frustrated you’re not dominating top Google Rankings, or C) Are concerned competitors are outpacing you.

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    White Paper
    Date: July, 2014

    In this ebook , Wpromote will explain how to:

    Make Data-Driven Decisions — When running a campaign with ISI in mind, data is absolutely the driver of decision-making. We don’t guess, we test. We don’t assume, we prove. Learn how to sift through the data to find out what you really need to know.
    Manage Integrated Campaigns – From PPC to SEO, Content Marketing to Email, and everything (else) in between, this eBook will provide integration methods and ongoing strategies to set you up for success.
    Improve ROI & Results — Have you reached a plateau and didn’t think things could get any better? Well if that is the case you aren’t setting high enough goals. ISI is guaranteed to take you to that next level.
    Expand Your Online Reach — In the ever-changing online marketing space, you must continuously test new channels, betas, and methods to keep up. There is a plethora of options and we will tell you some of our favorites.
    Ask “Why?” — You must go beyond testing version A and B; try out version C and beyond. Then ask why one outperformed the other – was it the free shipping or the 20% off? The long form or short? And of course, WHY?
    Use Proper Tools & Tactics — Read some of the best tools available and the tactics you have yet to think of. The combination of the 10 tools and tactics provided in this eBook is just the starting point; the possibilities are truly endless.

    Sponsored by: Wpromote

  • Presented by: Internet Retailer

    Retailers have to rethink their personalization strategies in light of evolving consumer preferences and behaviors in order to present content that is timely and relevant today, and in the future.

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    IR Special Reports
    Date: April, 2014

    Yesterday's personalization methods won't work in today's mobile and multifaceted retail world.

    Online retailers sell more when they present a web site visitor products and content tailored to her interests. And as consumers' Internet usage patterns evolve—with shoppers spending a tremendous amount of time on social networks and on news and entertainment sites, for example—a data-savvy e-retailer can use a shopper's behavioral data to personalize its site content even for a shopper who has never visited the retailer's site.

    In short, retailers have to rethink their personalization strategies in light of evolving consumer preferences and behaviors in order to present content that is timely and relevant today, and in the future.

    This Special Report sponsored by: Neustar, and hiConversion.

  • Presented by: ROI Revolution, Inc.

    This report reveals the top 5 product feed mistakes that are costing retailers profits — and how to fix them!

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    Industry Reports
    Date: February, 2014

    Combine ever-changing shopping feed requirements with constantly updating inventory, and the fallout from feed mistakes can quickly snowball.

    This report reveals the top 5 product feed mistakes that are costing retailers profits — and how to fix them! We will highlight:

    – Ways to optimize the #1 indexed attribute of a retailer's product feed.
    – The ideal product description length to show up for more relevant queries in Google Shopping.
    4 oft-neglected attributes that should be included in every product's description.
    – A key feed attribute that can limit retailer reach and exposure on Google Shopping.
    Critical reasons successful retailers update their feeds regularly. (You'll be surprised at who's making this mistake.)

    Don't get caught making any of these mistakes. Download this free report today.

    Sponsored by: ROI Revolution

  • Presented by: DynamicAction

    The results of an early 2014 Internet Retailer survey of 165 retail executives suggest that while they have lots of data, they can't use it effectively to make decisions that will increase profits—and that they know it. A big part of the problem is that retailers collect data through a myriad of systems, and that they lack the means to quickly establish relationships between data sets and draw meaningful conclusions.

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    IR Thought Leadership
    Date: April, 2014

    What a siloed retail organization means to your bottom line

    Online retailers have lots of data ... but can they use it effectively to make decisions that will increase profits.

    The results of an early 2014 Internet Retailer survey of 165 retail executives suggest they can't today—and that they know it. A big part of the problem is that retailers collect data through a myriad of systems, and that they lack the means to quickly establish relationships between data sets and draw meaningful conclusions.

    These results and special survey report reflect the reality that too often retailers can only peer into the information collected by one department at a time.

    Sponsored by: DynamicAction

  • Presented by: Windsor Circle

    CoffeeForLess was able to make over half a million dollars in six months by leveraging purchase history data imported by Windsor Circle.

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    Case Study
    Date: February, 2014

    CoffeeForLess, an IR500 retailer, adopted Windsor Circle's software and services to help increase brand awareness and loyalty through automated lifecycle marketing, with the ultimate goal of getting more customers to their third purchase, a critical retention metric. CoffeeForLess was able to make over half a million dollars in six months by leveraging purchase history data imported by Windsor Circle. Check out this brand new case study to learn more.

    Download this free 6-page case study and learn:

    – Which data drove 66% more opens and 125% more clicks
    – How to use order data to automate replenishment campaigns
    – How to ID and save your churning customers
    – More about the data-driven customer life cycle

    Click below to download this free case study featuring CoffeeForLess.

    Sponsored by: Windsor Circle

  • Presented by: Insite Software

    Take a look at how you can provide your customers with an eCommerce experience like Grainger.com, but using a solution that is right for your business.

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    Videos
    Date: May, 2014

    While giants like Grainger.com and AmazonSupply.com are receiving all of the press, your customers expect the same capability from you.

    Take a look at how you can provide your customers with an eCommerce experience like Grainger.com, but using a solution that is right for your business.

    Sponsored by: Insite Software

  • Presented by: Insite Software

    This white paper from InsiteCommerce outlines an approach to developing a technology plan that will allow you to quickly and cost-effectively establish the “core” for your digital ecosystem.

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    White Paper
    Date: August, 2014

    As one of the catalysts for digital transformation, it is imperative to enable an eCommerce technology strategy and weave it into the overall fabric of your business. This white paper from InsiteCommerce outlines an approach to developing a technology plan that will allow you to quickly and cost-effectively establish the “core” for your digital ecosystem.

    Sponsored by: Insite Software

  • Presented by: Netsuite

    To win loyal customers, you've got to show your customers all available inventory, ship from the optimal location and respond quickly from customer requests fielded from multiple touch-points: e-mail, live chat, social networks and physical store locations.

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    Webinar
    Date: April, 2014

    Offering the right product to the right customer through the right channel can be a lot harder than it sounds, especially for e-retailers struggling in supply chain management sore spots like inventory and order management. To win loyal customers, you've got to show your customers all available inventory, ship from the optimal location and respond quickly from customer requests fielded from multiple touch-points: e-mail, live chat, social networks and physical store locations.

    Fortunately, we've got industry experts ready to share their strategies on implementing the technology and processes to score profitable supply-chain results.

    Click here to access the webinar slides.

    Sponsored by Netsuite

  • Presented by: MarketingSherpa

    Just Released: The E-commerce Benchmark Study. The largest, most scientifically reliable study conducted on the state of e-commerce marketing. Click on the link below to download your copy.

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    Industry Reports
    Date: June, 2014

    The MarketingSherpa E-commerce Benchmark Study quickly arms you with data you need to make key business decisions and gain budget and resources from business leaders and clients.

    This study was:

    – Conducted with 4,346 e-commerce marketing professionals
    – Comprised of 94 charts including cross-tabulated data on the most successful e-commerce marketing practices
    – Distilled from more than 3,000 hours of research from a range of e-commerce experts, leaders and practitioners

    Download your copy of the study by clicking the button below.

    Presented by: MarketingSherpa

  • Presented by: Internet Retailer

    Staying ahead of criminals requires retailers to regularly evaluate their security and fraud prevention systems to spot weaknesses criminals can exploit.

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    IR Special Reports
    Date: March, 2014

    E-retailers can leverage technology and tactics to avoid falling prey to cyber criminals.

    Cyber criminals aren’t resting. They're constantly finding new ways to defeat retailer's data security and fraud prevention systems—whether they're stealing millions of credit card accounts in one fell swoop, perpetrating fraudulent transactions or finding new vulnerabilities to exploit.

    That means retailers that let their guard down risk becoming the next high-profile victim of a data breach that shakes consumers' confidence in their brand and costs money.

    Staying ahead of criminals requires retailers to regularly evaluate their security and fraud prevention systems to spot weaknesses criminals can exploit.

    Download the full report for FREE by filling out the form to the right.

    This Special Report sponsored by Litle & Co., Verifi, and SecureBuy.

  • Presented by: Internet Retailer

    E-retailers should also prepare their fulfillment operations for the upcoming holiday season by evaluating the speed and accuracy of their order-handling systems to identify areas that they can improvement.

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    IR Special Reports
    Date: August, 2014

    A Special Report on the Technologies and Services that can Help Make E-Retailers' Holiday Sales Merry and Bright

    While there may not be time for e-retailers to make major changes to their platforms and properly test them in time for the holiday shopping season, there's still plenty of time to make smaller moves that can boost sales and customer satisfaction. The key is to identify simple changes that have the power to deliver a big impact and to implement them with a sense of urgency, rather than invest in last-minute, costly capital projects, say experts.

    E-retailers should also prepare their fulfillment operations for the upcoming holiday season by evaluating the speed and accuracy of their order-handling systems to identify areas that they can improvement.

    Whatever challenges a retailer faces, there’s likely a vendor that can help. By identifying that need now, online merchants can put a plan in place, which should help make their holidays a little merrier.

    This Special Report sponsored by Neustar, Bastian Solutions, Rackspace, Crossview, SCLogistics, BigCommerce, Americaneagle.com.

  • Presented by: Vee24

    Learn how retailers like Isabella Oliver, Land Rover, Vodafone and Schuh are using Live Video customer service to help increase conversion rates and sales.

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    IR Thought Leadership
    Date: April, 2014

    THE FUTURE OF CUSTOMER EXPERIENCE IS HERE
    How Assisted Selling is Moving the Conversion Needle for E-tailers

    For all the talk of e-commerce cutting into the sales of brick and mortar merchants, many online retailers know the opposite is also true - online conversion rates and average order values are seldom as high as in-store because personal service often seals the deal. If e-retailers could bring face-to-face service to their web sites and apps, they could please more customers and close more sales. The good news is that now they can, with technology from Vee24.

    Learn how retailers like Isabella Oliver, Land Rover, Vodafone and Schuh are using Live Video customer service to help increase conversion rates and sales.

    Sponsored by: Vee24

  • Presented by: Rackspace

    Getting ready for a peak period, whether it’s the holidays, summer tourism, or a far-reaching marketing campaign, involves evaluating both your infrastructure and code to optimize for best results.

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    Free Guide
    Date: June, 2014

    Most retailers are familiar with the holiday rush. In brick and mortars, it’s the time of year when more hiring happens to ensure smiling faces in the store to help eager customers and enough cashiers at the registers for fast, stress-free checkout. For an ecommerce retailer, beefing up for peak traffic is less about hiring more bodies and more about tuning up the systems and processes that bring, keep, and allow customers to fluidly make transactions on a site.

    Lags in page load not only frustrate users, but Google's search algorithms now also penalize sites for slow loads. Shop.org, The National Retail Federation’s digital division, expects online sales to grow between 9% and 12% in 2013, further increasing the need for a well-planned ecommerce strategy, both on the customer-facing side and in your underlying infrastructure. To add urgency, the 2013 holiday shopping season is almost a week shorter than 2012. Retailers will only have 26 days between Thanksgiving and Christmas, compared with 32 days in 2012, which makes driving sales during the shortened season even more pressing.

    Getting ready for a peak period, whether it’s the holidays, summer tourism, or a far-reaching marketing campaign, involves evaluating both your infrastructure and code to optimize for best results. The cornerstone of peak traffic planning is rigorously load testing your system ahead of time to identify and correct breakpoints and bottlenecks.

    For a step-by-step guide to preparing for peak traffic volumes, click here.

    Sponsored by: Rackspace

  • Presented by: Optimal Payments

    This special report from the editors of Internet Retailer examines the strategies of Canada's top online retailers and provides detailed data about each of Canada's Top 20. That includes, for each retailer, their sales, traffic, customer demographics, online selection, conversion rate and more.

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    Industry Reports
    Date: March, 2014

    Canada is generally viewed as lagging behind the U.S. in e-commerce, but that doesn't mean Canada-based online retailers are asleep at the switch. On the contrary, the largest Canadian online retailers are growing faster than their U.S. counterparts, in large part by selling aggressively to U.S. consumers while benefiting from less intense online competition for the business of Canadian consumers.

    This special report from the editors of Internet Retailer examines the strategies of Canada's top online retailers and provides detailed data about each of Canada's Top 20.

    Report sponsored by Optimal Payments

  • Presented by: Needle

    This paper illustrates how companies are now able to replace traditional chat with unique online engagement that delivers the personal, informed help online shoppers have been lacking. The result is greater online sales revenue and customer satisfaction.

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    White Paper
    Date: August, 2014

    The Rise of Online Advocate-to-Customer Interaction

    Over the last four decades, online chat has created unprecedented opportunities for retailers, but it’s also fallen short in innovation and in crucial elements of the shopping experience. Until now.

    This paper illustrates how companies are now able to replace traditional chat with unique online engagement that delivers the personal, informed help online shoppers have been lacking. The result is greater online sales revenue and customer satisfaction.

    Sponsored by Needle

  • Presented by: Windsor Circle

    Learn how any retailer can increase online sales with data-driven e-mail.

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    Case Study
    Date: January, 2014

    Spangler Candy makes 10 million Dum Dums a day. Millions of consumers enjoy their products, and thousands of businesses order online through SpanglerCandy.com.

    Now, using Windsor Circle to integrate and analyze purchase history data, Spangler Candy was able to win-back lapsed customers with a targeted data-driven email, helping to generate their highest day of online sales ever.

    In this detailed 15-page case study, you'll learn:

    - How Spangler Candy won back churning customers, with 30% open and 9% click rate (2.2 times 2013 list average!)
    - How to thank new customers using order data, get 45%+ open rates and create repeat buyers.
    - Steps to build a loyalty program, starting with an opt-in campaign, ending with full automation.
    - How to maximize holiday revenue with a big spenders campaign and segmented product recommendations.
    - How Spangler Candy is building a customer engagement program using Windsor Circle's 9 Pillars of Retention Automation Framework.

    Windsor Circle connects Spangler Candy's in-house e-commerce platform to its ExactTarget email account. Learn how any retailer can increase online sales with data-driven e-mail.

    Sponsored by: Windsor Circle

  • Presented by: Internet Retailer

    Rich in real-world advice, the Thought Leadership articles in the Top Tech Guide underscored the vital partnership between solutions providers and web retailers in the Top 500 and Second 500 (the Top 1,000) when it comes to addressing the barriers that e-retailers face in achieving maximum efficiency and thus profitability.

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    IR Thought Leadership
    Date: April, 2014

    Key insights from the 2014 Top Tech Guide

    Rich in real-world advice, the Thought Leadership articles in the Top Tech Guide underscored the vital partnership between solutions providers and web retailers in the Top 500 and Second 500 (the Top 1,000) when it comes to addressing the barriers that e-retailers face in achieving maximum efficiency and thus profitability.

  • Presented by: Mobify

    Join Mobify's Chief Revenue Officer, Derek Sather, as he demonstrates how to create a high converting responsive website.(spoiler: the responsive design itself is only one component!).

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    Webinar
    Date: June, 2014

    On-Demand Webinar Recording

    Join Mobify's Chief Revenue Officer, Derek Sather, as he demonstrates how to create a high converting responsive website.(spoiler: the responsive design itself is only one component!).

    In 20 minutes, you'll learn:

    • The main reasons why some e-commerce companies are choosing to go responsive.
    • The risks of responsive design for online retailers.
    • How to mitigate these risks and create a high converting experience for customers across all platforms.

    Get Instant Access

    Sponsored by: Mobify

  • Presented by: LexisNexis

    These downloads spell out what merchants should do right now to mitigate fraud risk and improve profits in 2014.

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    Webinar
    Date: March, 2014

    Reap the Benefits of eCommerce While Minimizing Fraud

    The recent LexisNexis Post-Holiday webinar: eCommerce, mCommerce and Your Risk Solutions Process summarized the impact of fraud on 2013 holiday business for retailers that accept Internet and mobile transactions—and who doesn't these days? If you missed the webinar, these downloads spell out what merchants should do right now to mitigate fraud risk and improve profits in 2014.

    Download the webinar materials to learn:

    – Key fraud issues affecting the eCommerce & mCommerce space;
    – What you need to know about data breaches and the affect they can have on your business;
    – What steps to take to protect your retail/eCommerce business this year;
    – How to strengthen your authentication and anti-fraud measures; and

    Click through to download the webinar recording and slide deck to get all of the insights from 2013 and learn strategies to improve your outlook for 2014.

    Sponsored by: LexisNexis

  • Presented by: ThisMoment

    Find out how to use UGC in your campaigns and increase repeat visits to your site regularly.

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    Industry Reports
    Date: August, 2014

    Learn how you can establish a trusted dialogue with your audience utilizing User Generated Content (UGC).

    The evolution and expansion of mobile devices and social networks has made it easier than ever for consumers to communicate to each other about the brands they love. User-generated content (UGC) has allowed marketers to authentically establish credibility and relevancy with their audience.

    Find out how to use UGC in your campaigns and increase repeat visits to your site regularly.

    Sponsored by ThisMoment

  • Presented by: Listrak

    This recent holiday season saw a big increase in the number of online and mobile shoppers. This means you need to have a strategy in place to keep these new customers engaged and active after the holidays in order to turn them into loyal and long-term customers.

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    White Paper
    Date: January, 2014

    This recent holiday season saw a big increase in the number of online and mobile shoppers. This means you need to have a strategy in place to keep these new customers engaged and active after the holidays in order to turn them into loyal and long-term customers.

    Personalize campaigns with product recommendations

    The key to re-engaging these shoppers is to create personalized email campaigns, and adding recommended products to post-holiday campaigns is a great way to keep new customers buying from you. In fact, 77% of online shoppers make additional purchases when presented with recommended products that match their individual preferences.

    Download this whitepaper to learn how you can turn your mass post-holiday blasts into extremely personalized campaigns that are merchandised to customers individually. It includes five new campaign ideas and other suggestions on where and how to use recommended merchandise to increase sales.

    Sponsored by Listrak

  • Presented by: eFulfillment Service

    In a recent survey, nearly 70% of online sellers say their customers actually prefer free shipping over fast shipping. But, just in case that survey was outside the norm, we decided to compile results from a variety of studies to confirm which shipping method actually reigns supreme.

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    Free Guide
    Date: May, 2014

    Fast vs. free shipping: which matters most to online shoppers?

    These days, when it comes to ecommerce order fulfillment, same-day delivery seems to be getting all the attention. But is that what online shoppers really want? In a recent survey, nearly 70% of online sellers say their customers actually prefer free shipping over fast shipping. But, just in case that survey was outside the norm, we decided to compile results from a variety of studies to confirm which shipping method actually reigns supreme.

    Learn more about:

    – Which shipping method online shoppers select most
    – How many e-commerce sites offer free shipping
    – How long consumers will wait for delivery
    – Average free shipping thresholds
    – Plus, what an online retailer can do with this data

    Sponsored by: eFulfillment Service

  • Presented by: FedEx

    Top 1000 web merchants with the best conversion rates target the right consumers, make shopping easy and remove any obstacles to purchasing.

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    IR Thought Leadership
    Date: May, 2014

    Conversion Rate Secrets of the Internet Retailer Top 1000
    Insights into what's driving growth in sales conversion among America's leading web merchants

    This exclusive Internet Retailer research report, commissioned by Fedex, examines the conversion rate by way of original research through a survey of web retailers, data culled from the thousands of metrics Internet Retailer collects on its Top 1000 retailers, and analysis by Internet Retailer's seasoned researchers and journalists. This report also features case studies of Top 1000 retailers who are continually testing, deploying and upgrading strategies and tactics to improve conversion rates. Top 1000 web merchants with the best conversion rates target the right consumers, make shopping easy and remove any obstacles to purchasing.

    Sponsored by FedEx

  • Presented by: Fathom

    Make sure you are capturing your fair share today … and tomorrow! Learn about retail email content and sending strategies.

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    White Paper
    Date: March, 2014

    Forrester projects that the e-commerce market as a whole will increase to $279 billion in 2015.

    Make sure you are capturing your fair share today … and tomorrow! Learn about retail email content and sending strategies for:

    – The “welcome” series
    – The “cart abandonment” series
    – Product reviews
    – The “reengagement” series

    4 Automated Campaigns that Every Online Retailer Should Use: Download now

    Sponsored by: Fathom

  • Presented by: Internet Retailer

    Each quarter, the IR research team will provide a roundup of the key e-commerce developments and highlight the biggest winners and losers in terms of sales and profits of the most recent financial quarter.

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    Industry Reports
    Date: August, 2014

    Internet Retailer first-ever quarterly financial snapshot is a real-time, quarterly update of its well-known Top 500 Guide®. Each quarter, the IR research team will provide a roundup of the key e-commerce developments and highlight the biggest winners and losers in terms of sales and profits of the most recent financial quarter.

    Here is some of what the inaugural E-Retail Quarterly Report contains:

    – In-depth analysis of Q2 earnings – who’s up and who’s down
    – Stores vs. Web key metrics
    – Who’s making money in Q2?
    – Financial Performance Tracker

    Unlike the Top 500 Guide, this report from Internet Retailer is complimentary.

  • Presented by: Internet Retailer

    More than half of online shoppers use their smartphones and tablet computers in the course of making a typical purchase from an online retailer, according to comScore Inc. data. And so it is no surprise that the look and functionality of mobile and desktop sites are blending as merchants strive to provide a unified experience.

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    IR Special Reports
    Date: February, 2014

    Web and mobile design converge

    Approaches to web design are changing as consumers increasingly browse the web from mobile devices.

    More than half of online shoppers use their smartphones and tablet computers in the course of making a typical purchase from an online retailer, according to comScore Inc. data. And so it is no surprise that the look and functionality of mobile and desktop sites are blending as merchants strive to provide a unified experience.

    Consumers want user-friendly retail sites, and to move easily from a merchant's site on a desktop computer to a smartphone or tablet. Regardless of the device they're using, they want to be able to quickly complete their business. As consumers see it, why should the web site experience change if they access the web using a mobile device or desktop computer?

    This Special Report sponsored by Americaneagle, and 5thFinger.

  • Presented by: Internet Retailer

    New technology and services help retailers fulfill orders faster and at lower costs.

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    IR Special Reports
    Date: May, 2014

    The Final Steps
    New technology and services help retailers fulfill orders faster and at lower costs

    Online shoppers expect their orders to reach them on time, every time and without any errors, regardless of whether orders are shipped across town, across the country or internationally. A mistake made during any stage of the fulfillment or delivery process can risk a retailer a customer's loyalty, or worse, a lost sale and expensive return.

    Raising the bar on fulfillment requires investing in technology that adds agility, speed and dependability to warehouse operations, while keeping down operating and delivery costs. It's a juggling act that involves keeping several balls in the air at once, such as warehouse management tools and carrier relationships. Drop one ball, even momentarily, and retailers are at risk of failing to accurately pick, pack and ship orders to meet consumers' expectations for speedy delivery.

    This Special Report sponsored by: Saddle Creek, Newgistics, Innotrac, wnDirect, and Swisslog.

  • Presented by: Windsor Circle

    Leveraging purchase history data imported by Windsor Circle, evo.com, an outdoor lifestyle retailer, created an automated email series to educate their customers about their newly purchased product.

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    Case Study
    Date: July, 2014

    Case study: Precision Timing

    How evo saw 3.2 Times the Opens and 9.6 Times the Clicks with Automated How-to Guides

    Leveraging purchase history data imported by Windsor Circle, evo.com, an outdoor lifestyle retailer, created an automated email series to educate their customers about their newly purchased product. Download the case study to learn more.

    Download this case study to learn how evo saw average open rates of 58% and average click rates of 25% from their automated how-to guides. Learn how evo:

    – improved customer satisfaction and brand engagement
    – increased trust in their brand
    – lifted repeat sales
    – reduced return rates

    evo sells over 16,000 ski boots a year, making this one of their highest grossing products; however, they were seeing a growing number of returns and exchanges on this particular product. evo attributed this to the difficulties of trying on ski boots at home and create a 3 part how-to series to send to customers who purchase online ski boots.

    Sponsored by Windsor Circle

  • Presented by: MarketingSherpa

    Download your free Quick Guide to E-commerce with 8 ideas to improve your shopping cart process in less than 2 minutes.

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    Free Guide
    Date: April, 2014

    MarketingSherpa Quick Guide to E-commerce will provide you with 8 easy-to-implement tactics scientifically proven to increase online purchases.

    You'll get instant access to:

    – 6 quick cart changes you can make this week
    – 6 tips on the ideal length of the checkout process
    – 7 simple steps to reduce cart abandonment
    – 3 ways to recapture sales from abandoned carts

    Just a few of the companies examined for this free 14-page report include:

    – Cabela's
    – Fanatics.com
    – Crate & Barrel

    Download your free Quick Guide to E-commerce with 8 ideas to improve your shopping cart process in less than 2 minutes >>

    Sponsored by: MarketingSherpa

  • Presented by: Harte-Hanks, Inc.

    Facing rising shopper expectations for delivery that’s fast and cheap, online retailers are exploring a range of new technologies and services.

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    White Paper
    Date: February, 2014

    Retail e-commerce today is more challenging than ever, with consumers expecting consistently high-level shopping experience across online and mobile as well as store channels. But nowhere is the competition more challenging—or more important to keeping customers happy—than in an e-retailer’s ability to fulfill orders quickly and accurately, and without charging too much for delivery.

    This special report addresses these challenges and shows how savvy online retailers are meeting them and growing their businesses.

    Sponsored by: Harte-Hanks, Inc.

  • Presented by: Acquia

    This report reveals what is driving the convergence between eCommerce and WCM solutions and provides a framework to use when considering the pros and cons of using these historically independent platforms together.

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    Industry Reports
    Date: August, 2014

    Content And Commerce:
    The Odd Couple Or The Power Couple?

    Companies need cohesive digital customer experiences, but marketing and eCommerce groups often operate in silos with differing objectives, which leads them to buy and operate independent solutions for brand content and transactions.

    The end result? A fragmented and poorly integrated digital presence that confuses the customer, is difficult to manage, and, ultimately, leaves revenue on the table. Digital marketers are also getting savvier. It is no longer enough to enable an online catalog and transactional eCommerce: Today’s marketers want to tell brand and product stories through the deep personalization and contextualization of content and interactive digital experiences. As a result, application development and delivery (AD&D) professionals must understand whether they need to support marketing and business needs with a web content management (WCM) system, an eCommerce system, or both.

    This report reveals what is driving the convergence between eCommerce and WCM solutions and provides a framework to use when considering the pros and cons of using these historically independent platforms together.

  • Presented by: Insite Software

    A leader in their industry, Thule wanted a B2C experience for their B2B eCommerce customers. After launching on the InsiteCommerce™ Platform, Thule is enjoying higher revenues, higher adoption rates, and happier customers. Listen to their incredible story

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    Videos
    Date: July, 2014

    In this video, Annie Scopel, Director of North American Customer Service at Thule shares their success of implementing InsiteCommerce with Sitecore for Thule products.

    Thule Video Highlights:

    – Doubled user adoption within 2 months in Canada (a new market)
    – Increased sales volume in North America
    – Automated the complex pre-booking order process
    – Decreased customer service calls

    Watch the video to learn more!

    Sponsored by Insite Software

  • Presented by: ID.me

    Learn how Under Armour improved online sales and increased repeat customers with a digital identification verification program by working with ID.me.

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    IR Thought Leadership
    Date: February, 2014

    Under Armour Honors Heroes
    and Sees Double-Digit Affiliate Revenue Growth

    Under Armour, a well-known maker of apparel, shoes and accessories for athletes has long offered active-duty and retired military personnel a 10% discount in its stores. But offering the same discount online wasn’t easy, at least until ID.me came along. “70% of those who have used ID.me credentials at checkout since November 2012 were first-time customers.”

    Learn how Under Armour improved online sales and increased repeat customers with a digital identification verification program from ID.me.

    Case Study sponsored by ID.me

  • Presented by: Internet Retailer

    Virtually every retailer relies on email to engage customers and to keep them coming back. And to maximize results from your email campaigns, retailers must make sure to put the right products in front of the right customers at the right time.

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    IR Thought Leadership
    Date: May, 2014

    Personalization is a proven strategy for boosting email click-throughs and conversions.

    Virtually every retailer relies on email to engage customers and to keep them coming back. And to maximize results from your email campaigns, retailers must make sure to put the right products in front of the right customers at the right time.

    In a recent survey conducted by Internet Retailer, 59.5% of retailers say emails featuring personalized products increase click-through rates and 57.4% report higher conversion rates. What those numbers mean is that not only should you be sending personalized emails, you should be sending a higher volume of them. This special survey report, sponsored by Listrak, reflect the reality that personalized email generates sales, and sending personalized email more often will generate more sales.

    Report sponsored by Listrak

  • Presented by: Oracle

    Download this white paper to learn 5 commerce best practices to help you improve commerce experiences, grow customer loyalty, achieve better results, and stay competitive in the global commerce marketplace.

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    Industry Reports
    Date: July, 2014

    Personalize Commerce Experiences. Connect Interactions. Drive Results.

    Today's customers have more ways to research, evaluate, compare, purchase, and provide feedback on products and services than ever before. Download this white paper to learn 5 commerce best practices to help you improve commerce experiences, grow customer loyalty, achieve better results, and stay competitive in the global commerce marketplace.

    Sponsored by Oracle

  • Presented by: Internet Retailer

    Multifaceted business-to-consumer e-commerce sites have changed the expectations of B2B buyers. On their own time, they shop retail sites that are easy to navigate, personalized to their preferences and full of the information consumers want before purchasing. They now expect the same when they go online to place orders during work hours.

    Quick view Download Now
    IR Special Reports
    Date: April, 2014

    Businesses buying online find the best B2B e-commerce sites can be as appealing as consumer-facing sites.

    Multifaceted business-to-consumer e-commerce sites have changed the expectations of B2B buyers. On their own time, they shop retail sites that are easy to navigate, personalized to their preferences and full of the information consumers want before purchasing. They now expect the same when they go online to place orders during work hours.

    While the most forward-thinking businesses have built B2B sites that share many elements with business-to-consumer sites, there are many differences under the hood.

    This Special Report sponsored by: NetSuite, Insite Software, EPiServer, and WebLinc.

  • Presented by: Listrak

    One of the hottest trends right now is to use product recommendations on site and to carry the content through to email campaigns. When done correctly, product recommendations will increase AOV and drive additional revenue.

    Quick view Register
    Webinar
    Date: March, 2014

    One of the hottest trends right now is to use product recommendations on site and to carry the content through to email campaigns. When done correctly, product recommendations will increase AOV and drive additional revenue. Watch as Ross Kramer, CEO of Listrak, discusses how you can easily implement product recommendations into your campaigns and use them to make each campaign and interaction more personal and impactful.

    You'll learn:

    – The importance of creating a personal and consistent experience for your customers across multiple channels
    – How you can use these tactics to create additional email alerts that keep customers engaged and buying from you
    – The results of two recent reports we conducted regarding the use of recommended merchandise in email campaigns

    Watch webcast

    Sponsored by: Listrak

  • Presented by: Trustpilot

    Discover how you can calculate the ROI of customer reviews and boost your turnover with that knowledge.

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    Free Guide
    Date: May, 2014

    Every marketing technique needs to be able to demonstrate an ROI, including customer review platforms.

    Download your free copy of How to prove ROI from online reviews to discover:

    • How customer reviews reduce your customer support burdens
    • How customer reviews can improve your social marketing relevance
    • How to calculate the true value of your efforts using customer lifetime value metrics

    Discover how you can calculate the ROI of customer reviews and boost your turnover with that knowledge.

    Sponsored by: Trustpilot

  • Presented by: Mobidy

    This playbook will give you four strategic methods to increase mobile conversion rates, revenue, and customer satisfaction.

    Quick view Download Now
    Free Guide
    Date: August, 2014

    What's in the ebook?

    This playbook will give you four strategic methods to increase mobile conversion rates, revenue, and customer satisfaction.

    Inside, you'll learn the keys to a successful mobile e-commerce strategy in 2014:

    – Integrate mobile into core marketing activities
    – Establish a culture of mobile measurement
    – Optimize design for conversion
    – Integrate tablet commerce into your mobile strategy

    Sponsored by: Mobify