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Resource Library

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  • Presented by: SAS Institute Inc.

    This paper identifies how retailers can get the most value from mobile. Recommendations include: giving ownership to one executive, elevating pricing transparency, and empowering employees with Wi-Fi. To find out more, download the full report.

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    Industry Reports
    Date: December, 2012

    The paper identifies several strategies that forward-thinking retailers are using to get the most advantage from mobile technology. Recommendations include:

    • Give Clear Ownership — A single executive, tasked with managing and improving the overall customer experience, is vital to pushing mobile programs forward.
    • Make Price Transparency a Priority — Price transparency is real, thanks to Amazon's Price Check and eBay's RedLaser applications; retailers need to embrace the capability.
    • Better Understand a Consumer's Path to Purchase — A consumer's path to purchase often begins outside the store and may traverse several "channels.". Retailers must intersect with consumers at the right moment with the right offers.
    • Connectivity Is a Must — Without some sort of connectivity in the store, retailers can't hope to enhance the store experience with mobile. Employees must have Wi-Fi access to be at least as informed as the consumer.

    To find out more, download the full report.

    Sponsored by: SAS

  • Presented by: SAS Institute Inc.

    In this custom RIS research report, retailers discuss the major challenges to creating an analytics platform that supports omni-channel merchandising – as well as the competitive advantages.

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    Industry Reports
    Date: November, 2012

    Until a little more than a decade ago, merchandisers only had to deal with physical stores and websites. Then came the shift to online sales and more recently the buzz from mobile and social channels. The proliferation of channels is driven by customers who demand a seamless shopping experience. The impact from these customers is a major disruption in the way merchandisers work – and drives home the point that they need upgraded tools and interactive marketing strategies to compete.

    In this custom RIS research report, retailers discuss the major challenges to creating an analytics platform that supports omni-channel merchandising – as well as the proven advantages.

  • Presented by: PacNet Services Ltd.

    PacNet Services is your one-stop global payment solution.

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    Free Guide
    Date: December, 2012

    PacNet Services is your one-stop global payment solution. With our help, you can easily accept local forms of payment from around the world:

    • Card Processing
    • Direct Debit Processing
    • Electronic Transfer Collection
    • Check processing
    • Single and Recurring Payment

    With easy integration options, robust data security and worldwide coverage, PacNet offers the payment facilities you need to succeed internationally.

  • Presented by: Certona

    To provide online retailers with a reliable benchmarking tool and to help them better understand how to measure the success of personalization, the team at Certona has developed this industry-wide reference series.

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    Free Guide
    Date: December, 2012

    To provide online retailers with a reliable benchmarking tool and to help them better understand how to measure the success of personalization, the team at Certona has developed this industry-wide reference series. We discuss specific key performance indicators (KPIs) and the concepts involved in personalization such as demand, average order value, conversion rate, segmentation, non-responders, testing and more.

  • Presented by: Adobe

    Get the scoop on what your mobile consumers want most.

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    Industry Reports
    Date: December, 2012

    The proliferation of mobile devices and tablets continues to rise, making it more important than ever for you to make mobile part of your ongoing, long-term business initiatives. To help in this effort, Adobe has released the results of their survey of over 1,200 mobile users and their insights into what devices they use, how they interact with websites and apps, and what they want most out of their mobile experiences across five different industries: Consumer Products, Consumer Electronics, Financial Services, Travel Services, and Media & Entertainment.