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Resource Library

Resource Library

4 Item(s)

  • Presented by: Riversand

    As demands on data grow, retailers must manage data more effectively or fall behind.

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    Case Study
    Date: May, 2013

    Product data must be accurate and uniform today, as consumers research and shop in so many ways. A shopper who sees a product advertised for $399 on a comparison shopping site won’t be happy to click through to the retailer’s site to find the item priced at $499. Keeping data accurate and consistent is increasingly important as retailers sell through many channels, including bricks-and-mortar stores, web sites, call centers, mobile sites and apps and online marketplaces. This case study shows how one retailer benefited from improving the way it handles product data.

    Sponsored by: Riversand

  • Presented by: Conversocial

    10% of JackThreads customer service queries now come through social media - where they have achieved an amazing 95% positive sentiment rating.

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    Case Study
    Date: September, 2013

    JackThreads saw the number of interactions they can process per hour increase tenfold. 

    Read the Case Study to Learn How JackThreads:

    - JackThreads has gained a fast growing online following: collectively over 400,000 people on Facebook and Twitter and a 366% growth in new members year-over-year
    - Customers clicking from social networks to JackThreads.com account for 13.8% of the site’s traffic, making it No. 7 in the Social Media 300, an Internet Retailer research guide that ranks retailers by the percentage of traffic to their web sites from social networks
    - Since switching to Conversocial, JackThreads has been able to process 7-10 times more interactions per hour, and allowed them to better plan their resourcing to match agents with customer demand

    Sponsored by: Conversocial

  • Presented by: AT&T

    Your users expect a feature-rich, multi-media online experience...and that's what you should give them. Building your online presence on a robust, flexible platform can offer you the scalability you need and the change management Internet-speed markets demand.

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    Case Study
    Date: June, 2013

    Your users expect a feature-rich, multi-media online experience... and that's what you should give them. Building your online presence on a robust, flexible platform can offer you the scalability you need and the change management Internet-speed markets demand.

    In this eBook the editors of Internet Retailer discuss how online retailers are creating and managing an optimal e-commerce presence. In this exclusive eBook, you'll learn various ways companies like yours are:

    • Improving online experiences
    • Increasing customer retention
    • Growing online sales

    Sign up to download it now or learn more about AT&T eCommerce solutions.

    Sponsored by: AT&T

  • Presented by: Soasta

    Australian flash-sale retailer OZSALE took heed when competitors organized a “Click Frenzy” one-day sale in November 2012, only to see their sites fail under the weight of heavy traffic. So OZSALE did its homework before promoting its own “Flash Frenzy sale.”

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    Case Study
    Date: August, 2013

    Australian flash-sale retailer OZSALE took heed when competitors organized a "Click Frenzy" one-day sale in November 2012, only to see their sites fail under the weight of heavy traffic. So OZSALE did its homework before promoting its own "Flash Frenzy sale."

    Testing beforehand identified problems that were making the OZSALE site unstable at traffic levels well below what the retailer expected to attract in its big sale. Those insights enabled OZSALE to fix flaws in advance of the promotion. The results speak for themselves:

    During "Flash Frenzy," OZSALE.com.au achieved four times the amount of traffic over its closest flash sale competitors.

    Highlights include:

    - Revenue hit more than $5 million
    - As predicted, more than 50% of sales revenue came in via mobile
    - 80,000 new members pre-registered prior to the event
    - 160% increase in new visitors
    - 160% increase in page views and 80% increase in unique browsers

    Click here to read the case study that explains how OZSALE conducted these tests, what it found, and how it ensured that its e-commerce site would stand up to a huge spike in traffic.

    Sponsored by: SOASTA