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”Featured Data
Below are all of the 140 individual data elements grouped under major headings that subscribers will find for each individual Second 500 company.
By listing each separate element under a major heading, subscribers can quickly and easily find the key individual data elements they are looking for. For example, by looking under Financial subscribers can find a Second 500 retailer's web sales for each of the last two years. All data elements are organized under these headings: Financial, Operations, Web Site Summary, Performance, Shopper Profile, Corporate Information, Social Media, Mobile Commerce, Search, Web Site Services, Customer Service, Promotions and Suppliers.
General
- 2012 Rank
Financial
- 2011 Web Sales
- 2010 Web Sales
- 2009 Web Sales
- Growth
Operations
- 2011 Monthly Visits
- 2011 Monthly Unique Visits
- 2011 Conversion Rate
- 2011 Average Ticket
- Total SKUs on Web
- Number of Affiliates
Web Site Summary
- URL
- Year Launched
- Category
- Merchant Type
- Parent Company
Performance
- Response Time
- Site Availability
- Consistency
Shopper Profile
- Female
- Male
- Age 24 or less
- Age 25 to 34
- Age 35 to 44
- Age 45 to 54
- Age 55 and up
- Annual Household Income $30,000 or less
- Annual Household Income $30,001 to $60,000
- Annual Household Income $60,001 to $100,000
- Annual Household Income More Than $100,000
Corporate Information
- Company Executives
- Address
- Phone number
Social Media
- No. of Likes
- No. of Followers
- YouTube
- No. of Views
- Google+
- No. of +1s
- Corporate Blog
- E-mail a Friend
- Klout Score
- Traffic from Social Networks
Mobile Commerce
- Mobile-optimized Site
- Plans to add in 2012
- Mobile Apps
- Plans to add in 2012
- Traffic from Mobile Devices
- Sales from Mobile Devices
Search
- Traffic from Natural Search
- Traffic from Paid Search
- % from Google
- % from Others
Suppliers
- Affiliate Marketing
- Comparison Engine Feeds
- Content Delivery
- Content Management
- CRM
- Customer Reviews & Forums
- Customer Service Software
- E-Commerce Platform
- E-Mail Marketing
- Fulfillment
- Live Chat/Click to Call
- Marketplace Management
- Mobile Commerce
- Order Management
- Payment Security
- Payment Systems
- Personalization
- Rich Media
- Search Engine Marketing
- Security Certification
- Shipping Carrier
- Site Design
- Site Search
- Social Media Marketing/Consulting
- Web Analytics
- Web Hosting
- Web Performance Monitoring
Payment Systems
- American Express
- Bill Me Later
- Deferred Payment
- Discover
- eBillme
- eLayaway
- Electronic Check
- Google Checkout
- MasterCard
- PayPal
- PayPal Express Checkout
- Private Label Credit Card
- RevolutionCard
- Stored Value Cards
- Visa
Web Site Features & Functions
- 360 Degree Spin
- Affiliate Program
- Catalog Quick Order
- Color Swatching
- Customer Ratings/Reviews
- Enlarged Product View
- Guided Navigation
- Interactive Catalog
- Live Chat
- Mouse Over
- Online Circular
- Product Comparisons
- Product Customization
- Product Recommendations
- Registry
- Store Locator
- Top Sellers
- Videos
- Wish List
- Zoom
Customer Service
- Account Status/History
- Buy Online/Pick Up In Store
- Currency Converter
- Customer Center Contact Hours
- Estimated Shipping Date
- Express Checkout
- Free Shipping Offers
- International Shipping
- Multiple Languages
- Order Confirmation
- Order Status
- Outlet Center
- Pre-Paid Labels
- Real-Time Inventory Check
- Return Policy
- Ship to Multiple Addresses
- Shipping Cost Calculator
- Shipment Tracking
- Toll-Free Number
Promotions
- Daily Deals
- Gift with Purchase
- Internet Only Sales/Promotions
- Limited Time Specials
- Sweepstakes/Contests
Ways to Get It
Purchase the Second 500 Guide and keep it at your desk for just $69.
Access the searchable, rankable guide from any computer for $195 a year.
Need info on a few Top 500 Retailers? Individual PDF profiles are $15 each.
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