Licensed Sports Products Company Provides Fan Shop For
Newspaper Web Site
Plantation, FL - Dreams, Inc. (NYSE Amex:DRJ), the vertically integrated leader in the licensed sports products industry, announced a new web syndication deal with one of the nation’s highest circulation newspapers—the Minneapolis Star-Tribune. This deal will provide another outlet to purchase licensed sports products, as well as provide our media partner with an additional stream of income.
“Our most recent deal with the Minneapolis Star-Tribune, adds to our impressive media/newspaper clients such as USA Today, the Baltimore Sun and the Boston Globe. These relationships further solidify our strength in the web syndication arena,” said Kevin Bates, Dreams Retail President and FansEdge Founder. “From sporting organizations to major retailers and now to media outlets, the industry is beginning to see the value of our proprietary e-commerce technology combined with our marketing and cataloging expertise, superior customer service and same day shipping.”
Dreams will be providing the design, development, marketing, customer service and fulfillment of an online Fan Shop for our newest media partner, including an unprecedented selection of more than 120,000 team products in all categories including apparel, novelties, collectibles, home and office, etc. In addition, Dreams will provide this media outlet with sophisticated Search Engine Optimization (SEO), targeted database marketing, expert customer service and same day shipping.
“We are excited about forging a partnership with Dreams Retail and to take advantage of the company’s extensive e-commerce expertise,” said Tim Jandro, Senior Web Project Manager for the Minneapolis Star-Tribune. “Our goal in this partnership with Dreams is to deliver a positive and frequently recurring online shopping experience for our users.”
DREAMS, INC. trades under the ticker symbol: NYSE Amex:DRJ
www.dreamscorp.com
Dreams, Inc. Investor Relations Contact Info:
David M. Greene, Senior Vice-President
Phone: 954-377-0002
Fax: 954-475-8785
dgreene@dreamscorp.com
Public Relations for Dreams, Inc.:
Boardroom Communications
Jennifer Clarin or Caren Berg
Phone: (954) 370-8999, Fax: (954) 370-8892
Email: jclarin@boardroompr.com or
cberg@boardroompr.com
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