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Press Releases Monday, July 20, 2009   
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Tesco Chooses Venda To Power Online Fashion Launch

The World’s 3rd Largest Retailer Selects Venda On-demand eCommerce solution to launch fashion online

London, Monday July 20: Venda, the world market leader in on-Demand eCommerce solutions today announced that Tesco, the world‟s third largest retailer, has selected Venda as the ecommerce solution to launch their online fashion website in the autumn of this year.

“After a rigorous selection process, we chose Venda as our ecommerce partner to support our plans to become the online destination for fashion. Venda has a very broad set of functionality and the scalability and flexibility of their business model will help us to scale our business fast without significant investment in internal infrastructure.” said Laura Wade-Gery, Chief Executive for Tesco.com.

“Tesco`s selection of Venda for the introduction of such an important new initiative illustrates how outsourced, "On Demand‟ eCommerce solutions have now come of age and Venda`s pioneering position as World market leader within it.” said Dan Wagner, Founder and Chairman, Venda. “We are delighted to have been selected by Tesco as their ecommerce partner and look forward to helping them achieve the significant scale that they are planning for their online fashion business.”

About Venda Ltd
Venda delivers on-demand eCommerce to some of the world‟s leading retailers and manufacturers, including DeBeers, TK Maxx, Universal Music, Sharp, Panasonic, Laura Ashley, Condé Nast and Urban Outfitters.

The company‟s complete "Software as a Service‟ eCommerce platform combines flexibility, reliability and scalability with the operating advantages of an outsourced service. Multi-language and multi-currency capable, Venda`s B2C, B2E and B2B solutions provide "best of the web‟ capabilities to mid-tier and Fortune 1000 companies, giving them a complete service and support infrastructure on which to grow their business. Venda allows customers to reduce the risk, complexity and cost associated with eCommerce, while empowering business users and delivering unprecedented ROI. With offices in New York, London and Bangkok, the Company is managed by a team of experienced eCommerce veterans. www.venda.com For media information, please contact:

Andy Houstoun, Global Head of Marketing
+44 (0)20 7070 7349
andyhoustoun@venda.com
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