Fry expands its e-commerce solutions as a strategic reseller of Akamai’s services; offers Akamai’s Dynamic Site Accelerator capabilities to provide end-to-end solution
CAMBRIDGE, MA and Ann Arbor, MI, June 16, 2009 – Akamai Technologies, Inc. (NASDAQ: AKAM), the leader in powering rich media, dynamic transactions and enterprise applications online, and Fry, Inc. a wholly owned subsidiary of MICROS systems, Inc. (NASDAQ: MCRS) and a leading e-commerce solutions provider, announced today that the two companies have entered into a strategic reseller partnership to help optimize site response times for retailers. Under this partnership, Fry will become a reseller of Akamai’s Dynamic Site Accelerator, a solution designed to increase site performance, improve page response times and accelerate the delivery of dynamic and interactive content and transactions for e-commerce businesses.
Fry helps customers build award-winning commerce sites that define the industry standard for online shopping and more importantly, represent significant revenue streams. As a result of this strategic reseller partnership, Fry will be able to leverage Akamai’s solution to broaden its market reach and complement its services. As commerce sites continue to become more dynamic and rich in content, site performance becomes paramount. Leveraging Akamai Dynamic Site Accelerator, Fry can offer its customers, including retailers, consumer goods companies and manufacturers, an end-to-end solution that accelerates site performance and transactions, improves online shopping experiences and user engagement times, and reduces site abandonment. All of these improvements have been shown to help retailers drive up conversion rates, revenues and site impressions.
“Fry is committed to providing its customers with solutions that deliver fast, rich and engaging websites without fail, and we recognize Akamai’s services as key to achieving this goal,” said David Fry, President, Fry, Inc. “By offering Dynamic Site Accelerator, we not only allow our customers to optimize site response times, but also enhance all direct-to-consumer channels across their e-commerce sites. The Akamai solution is a seamless component to our e-commerce offering that provides scale, performance and global reach when and where it is needed.”
"As a leader in shaping how business is conducted online, Fry excels at providing solutions that enable e-commerce companies to open their doors to online consumer,” said Pedro Santos, chief strategist for commerce, Akamai. “We’re excited that Fry is offering Dynamic Site Accelerator as a part of their e-commerce solution as retailers intensify their efforts to duplicate the rich, multimedia-driven visual environments of their physical stores in the online channel. We look forward to a long term partnership with Fry.”
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